Ad Transparency 82

Could Blockchain Improve Advertising Transparency? IBM’s Rangaiah Thinks So

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There’s more to transparency than meets the eye

By , Visto

Traffic Duplication Might Be A Bigger Problem Than Ad Fraud

By , Ubimo

Make Your Company More Like a Family to Attract Talent

By , Justworks

Adspend Keeps Growing In The UK, Despite Brexit

By , BillFront

Despite Brexit, Ad Spend Keeps Growing, But Companies Must Still Future-Proof Themselves

By , BillFront

Navigating Influencer Marketing: Sponsorship Rule Breakers, Transparency Trust & Code of Conduct

By , Takumi

How lack of regulation will splinter cross-border payments

By , Covercy

WPP’s Sorrell Kicks Back At ‘Suicidal’, Shady Ad Deals

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Publishers Seek Alternative To Google, Facebook Duopoly: AppNexus’ Rubenstein

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AOL Brings Self-Serve Ad Options To Small App Makers

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Data No Longer In The Rear-View Mirror: Cadent’s Mitchko

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‘We need transparency around the decisions agencies make, and it’s good to discuss this openly’: The Programmatic Advisory

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Trinity Mirror’s adtech chief: ‘There’s a shroud over some of the pipes that connect buyer to seller, we must remove that’

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‘Something is going to have to change quickly,’ FT’s Elli Papadaki on programmatic transparency

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BoA Wants Facebook Transparency After Video Metrics Revelations

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Accordant Squeezes Between Agencies & SaaS Vendors: CEO Muldoon

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What’s The Importance Of Transparency? Rubicon’s Rooftop Panel Discusses

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Marketers Go It Alone For Ad Tech and Eyeview is Launching a DSP

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Advertisers Need More Transparency And Security: AudienceScience’s Bernard

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Adobe’s Programmatic Suite Aims To Bridge Ad-Tech, Mar-Tech

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How Transparent Does Ad Tech Really Need To Be, AMNET’s Karandikar Wonders

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Programmatic TV Challenges: Transparency And Management, Execs Say

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Let Advertisers Count The Beans, If They Choose: Videology’s Hagerty

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Nearly Half Of Digital Display Now Sold Programmatically: Magna Global

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Total Transparency Can Hinder Ads: Xaxis’ Moore

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Open Ad Exchanges Need Open Practices: IPG’s Seiler

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Advertisers Will Demand More Transparency: Zenith US CEO

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Prohaska: Programmatic Must Give Video Buyers Price Control

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Civolution Aims To Better Target TV-Synced Ads In 2014

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Videology’s Eisenstein: Ad Nets Must Do More On Brand Safety

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The New York Times Goes All-In With Programmatic

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