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Analyst Views
Ad-Free SVOD Will Squeeze TV Revenue, Says eMarketer’s Ramsey
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Executive Views
Will Publishers Let AI Edit Video? Wibbitz Thinks So
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Executive Views
Xaxis’ Schlickum Sees TV As Fuel For Online Ads, Not Vice Versa
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Executive Views
FCC Cable Box Reforms Make Data-Driven TV Urgent: Simulmedia’s Morgan
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Executive Views
CNNgo By The Numbers: 9.5 Million Hours Views In March
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Executive Views
Bloomberg’s Bickford Sees TV Ads Held Back By Lack Of Data
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Executive Views
NAB’s New Digital Group Must Fill Data Gaps: Cablevision’s Tatta
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Analyst Views
Forget Cord-Cutting, Subscribers Stick With The Skinny Bundle, Wieser Says
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Analyst Views
Netflix Could Make $8bn From Ads: Analyst Broughton
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Executive Views
Shaw Media Innovates On TV Ahead Of Corus Sale
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Executive Views
Living Through The Age Of Fear, Uncertainty And Doubt: Furious’ Swartz
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Executive Views
Big Year For Addressable, But Prime-Time Way Off: SMG’s Murtos
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Executive Views
Dynamic Ad Inventory Will Be Infinite: Cablevision’s Dolan
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Executive Views
Sky’s Hopes To Retain Its Place In Ad Lifecycle With Smart Analytics
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Executive Views
Banks Follow Autos To Addressable TV: Modi’s Thissen
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Executive Views
TV Will Start Looking Like Internet: FreeWheel’s Rothwell
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Executive Views
Advertisers Want Online Data Smarts For New TV: AppNexus’ Rubenstein
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Executive Views
VideoAmp Uses VC Round To Fuel Cross-Screen Ad Tech Sales In 2016
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Executive Views
Rocket Fuel’s New CEO Targets DISH Moments
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Executive Views
Conde Nast Finds A Fit For Films Beyond The Page
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Executive Views
SpotX Readies Expansion to Asia
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Executive Views
After SpotX And Clypd, RTL Group Seeks More Investments In 2016
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Executive Views
Programmatic Auctions Don’t Cheapen TV Ads: DISH’s Sears
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Executive Views
Programmatic Audio Powers Emotional Data Ads: Havas’ Houssaini
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Executive Views
Kantar, Nielsen Face Off To Upgrade UK TV Measurement
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Executive Views
UK’s Channel 4 Goes Big with Programmatic Offering
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Executive Views
Addressable TV Limited Today, Mainstream Tomorrow: Videology’s Ferber
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Executive Views
Addressable Prospect Looks Different Overseas: INVIDI’s Downey
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Executive Views
Upfronts Won’t Die In TV Renaissance: Magna Global’s Bayer
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Executive Views
TV Ad Super-Targeting Is Ready To Scale: Eyeview CEO
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Executive Views
The Three Prongs Of Adobe’s TVMM Platform
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Executive Views
Advertisers Can Value Campaign Inventory: SpotX’s Cooke
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Executive Views
Traditional TV Still Best Way To Sway Consumers: 4C’s Neuhauser
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Executive Views
UK’s Sky Announces Multi-Platform Ad Targeting
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Executive Views
The Challenges In The Road To Targeted TV Ads
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Executive Views
Clients Want Mix Of Programmatic Tools: Tremor Video’s Bill Day
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Executive Views
Belgium’s Medialaan Gears Up For Dynamic Ad Insertion
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Executive Views
Video Ad KPIs Are Changing: Innovid’s Chalozin
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Executive Views
AppNexus’ Claims Positive Results For Video Reboot
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Executive Views
Sky Blazing A Trail For UK TV Ad Targeting: Mediaocean’s Smith
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Executive Views
true[X] Gives Engaged Viewers Fewer, Better Ads
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Interviews
Videos Need Better Ad Info: Coull’s Forsberg
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Interviews
Programmatic Video Taking Off In UK: TubeMogul’s Reid
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Executive Views
Unruly Brings “Emotional Programmatic” To US Advertisers
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Executive Views
Wibbitz Auto-Magically Turns News Stories In To Videos: CEO
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Executive Views
Broadcasters’ Web Strategy Just Got Real: Lakana’s Hyun
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Executive Views
Saffron Goes Live To Reduce Complexity: Bierstein
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Executive Views
Programmatic TV Going From Seed To Roadmap: Havas’ Keller
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Executive Views
Better Video, Audio Coming To MPEG-DASH: Microsoft’s Sodagar
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Executive Views
Advertisers Can Have Their Cake And Eat It: Simulmedia’s Morgan
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Executive Views
SpotXchange Offers Publishers VideoElephant’s Video Content
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Executive Views
GroupM’s Norman: Facebook Lags Twitter For Video Advertisers
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Executive Views
Videology Partners In Programmatic TV ‘Evolution, Not Revolution’: Gaskamp
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Executive Views
FreeWheel Plugs In Videology Ahead Of Upfronts: Rothwell
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Executive Views
NewFronts Will Be Bigger, Open To Smaller Firms, IAB’s Rothenberg
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Executive Views
Publishers, Broadcasters Going ‘Programmatic-First’: SpotXchange’s Buckley
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Executive Views
Data Can Drive Creative: Eyeview CEO Harnevo
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Executive Views
Facebook And Emotional Video Will Boom: Unruly’s Kosinski
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Executive Views
Live Viewing Over Connected TV’s up 200%: FreeWheel’s Rooke
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Executive Views
Real-Time Not Essential For Programmatic TV, AOL’s Ackerman
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Executive Views
‘Premium’ Is In The Eye Of The Beholder: Coull’s Watkins
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Executive Views
Think Beyond CTR For Video Measurement: Teads’ Daily
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Executive Views
Xaxis Will Use More Private Marketplaces, Less RTB
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Executive Views
TV Advertising will be Sold by “Impression” (eventually) Group M’s Irwin Gotlieb
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Analyst Views
Networks Set To Fight Leagues Over Online Streams: Analyst Sweeting
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Executive Views
Adobe Relaunches “Auditude,” Integrated w/ company’s DMP
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