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Executive Views
Brand Content Goal Posts Are Wide: Gannett’s Kilgore
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Executive Views
VideoElephant Gives Brands Video Content
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Executive Views
Tastemade Puts Brand Video On The Menu
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Executive Views
WebMD’s Schlanger Writes An Original Video Prescription
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Executive Views
The New York Times Finds Success with Native Video Advertising
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Executive Views
McDonald’s Wants To Entertain, Educate With Video
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Executive Views
Brand Video Publishers Must Give Advertisers Freedom: Say Media’s Catto
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Executive Views
Video Ads Must Hit Viewers Early: BPN’s Hiland
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Executive Views
Under News Corp, Storyful Put To Work On Brand Content
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Executive Views
Publishers Surfacing Native Video Ads in Rich Display, on Pages Outside the Pre-Roll
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Executive Views
Brands Should Define Goals Before Content: IPG’s Power
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Executive Views
Time Inc’s Marvel: How Editorial and Advertising Collaborate
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Executive Views
‘The Big Ideal’ Fuels Cross-Platform Content: Ogilvy’s Abby Marks
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Executive Views
Millennials Are Cool With Brands Changing All The Time: Initiative/IPG Study
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Executive Views
TV Networks Well Placed Despite Multi-Platform Boom: Nielsen’s Hasker
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Executive Views
Brands Sacrificing Truth For Attention: Google’s Benson
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Executive Views
Beet.TV’s Plesser: New Era Dawning For Journalism
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Executive Views
Digitas’ Shlachter: Good Branded Video Is Hard To Do
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Executive Views
‘Branded Video Has Five Seconds To Impress’: GroupM’s Rob Norman
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Executive Views
AOL’s Harnevo: Branded Video Will Boom As Pre-Rolls Wane
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Executive Views
Flite CEO: ‘Content@Scale’ Will Turn Videos In To Ads
Companies in Branded Video 58