Executive Views

Spark Foundry’s Giacosa Wants AI To Get Emotional

People keep talking about artificial intelligence as though it is some distant future...

By Robert Andrews  
Executive Views
How Brands Get To Outcome-Based Ads: Xaxis’ Bidon
By Robert Andrews  
Executive Views
AI Could Be Utopia Or Dystopia: Washington Post’s Top Tech Exec Prakash
By Robert Andrews  
Executive Views
Body Tech & AI Media Planners Excite TBWAMedia Arts Lab’s Thawani
By Robert Andrews  
Leading Voices
The State of Play in Digital: Empowering marketers in 2019
By Steve Hyde, logoiotec  
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Executive Views
MediaMath’s Reed Imagines AI Powering Always-On Omni-Channel Marketing
By Robert Andrews  
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Leading Voices
Clean code for a better world
By Vishal Rai, logoAcellere  
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Executive Views
On Rocket Fuel Anniversary, Sizmek’s Grether ‘Puts AI On Steroids’
By Robert Andrews  
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Executive Views
Studio71’s Context Uses AI To Avoid YouTube Mishaps: Crowley
By Robert Andrews  
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Executive Views
The New York Times Uses Readers’ Emotions To Target Ads
By Robert Andrews  
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Leading Voices
AI will make developers better at their jobs
By Vishal Rai, logoAcellere  
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Executive Views
GroupM’s Gotlieb: AI Cleans Data Pollution, Quantum Computing Dawns
By Robert Andrews  
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Leading Voices
A Year In Advertising: 2017 In Review
By Julien Verdier, logoadyoulike  
Executive Views

AppNexus’ O’Kelley Fires Up Machine Learning-Powered DSP

For a business that moves so quickly these days, some things sure do go slowly. Case ...

By Robert Andrews  
Executive Views
DoubleClick Video Stack Soars On Google’s Cloud: Sterling
By Robert Andrews  
Executive Views
IBM’s Watson Turns Dark Data Into Ad Gold, Bob Lord Says
By Robert Andrews  
Leading Voices
AI’s Real Moment On The Advertising Stage Is Tomorrow
By Jaisimha Muthegere, logoVisto  
Executive Views
How Omnicom Digital Uses AI For Better Outcomes: CEO Nelson
By Robert Andrews  
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Executive Views
AI Helped Havas & ITV Predict Trump Victory
By Robert Andrews  
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Executive Views
Time Is Now To Act On AI: OMD’s Edwards
By Robert Andrews  
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Executive Views
Data And AI Can Reignite Creative Advertising, MediaCom’s Savic Says
By Robert Andrews  
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Executive Views
Entering “The Third Age Of Connectivity” – Publicis’ Tobaccowala
By Robert Andrews  
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Executive Views
‘We Could Replicate Anybody’: Sagar Bring Brand Bots To Life
By Robert Andrews  
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Executive Views
AI Boosts Marketing Engagement: Weather Company’s Seifer
By Robert Andrews  
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Executive Views
Fortune’s Lashinsky: Humans Make Better Editors Than Robots
By Robert Andrews  
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Executive Views
Cognition Will Liberate Brand Bots, Mindshare’s Gerhart Says
By Robert Andrews  
Executive Views

AI Changes The Marketing Game, Nielsen’s Bennathan Thinks

CANNES — Artificial intelligence technology will significantly upgrade the ways in wh...

By Robert Andrews  
Executive Views
Havas’ Dominique Delport “We have a unique opportunity with AI”
By Robert Andrews  
Executive Views
Social AI Gives Realistic Emotions To Brand Avatars, Sagar Says
By Robert Andrews  
Executive Views
Virtual Brain Models Put A Face On Big Data: AI Guru Sagar
By Robert Andrews  
Executive Views
AI Will Be Huge, But Hidden: Luma’s Kawaja
By Robert Andrews  
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Executive Views
Could Blockchain Improve Advertising Transparency? IBM’s Rangaiah Thinks So
By Robert Andrews  
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Executive Views
‘Artful Intelligence’ Can Make Stories Matter: OMD’s Rozen
By Robert Andrews  
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Executive Views
AI “Will be the Thing This Year at Cannes,” The Weather Company’s Jordan Bitterman Explains Why It Matters
By Robert Andrews  
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Executive Views
Kawaja’s Three Reasons For Digital Media Optimism
By Robert Andrews  
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Executive Views
Cognitive Science Is Boosting Brand Safety For Video Ads
By Robert Andrews  
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Executive Views
Prediction Engines Guess TV Audience In New Era: TiVo’s FitzGerald
By Robert Andrews  
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Executive Views
Microsoft Brings AI To Video for Deep Content ID
By Robert Andrews  
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Executive Views
Ooyala Taps Microsoft & Adobe To Power Metadata, Streaming
By Robert Andrews  
Executive Views

AppNexus’ Rubenstein: Machine Learning Enhances Ads

Machine learning is emerging, alongside artificial intelligence, as one of the tech t...

By Robert Andrews  
Executive Views
OMD’s Rozen Sifts CES’ ‘Shiny Objects’ For Immersive Marketing
By Robert Andrews  
Executive Views
AI Ads Are Ready For Prime-Time: OMD’s Edwards
By Robert Andrews  
Executive Views
Weather Company’s Bitterman Finds Data In The Cloud
By Robert Andrews  
Executive Views
The Three Views You’ll Hear About Data, According To Annalect CEO
By Robert Andrews  
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Executive Views
‘Go Square’ To Win At Facebook Video: Wibbitz CEO
By Robert Andrews  
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Executive Views
Will Publishers Let AI Edit Video? Wibbitz Thinks So
By Robert Andrews  
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Executive Views
Machine Learning Counters Human Creativity Fatigue: Krux’s Reid
By Robert Andrews  
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Executive Views
AI Is Next Big Thing To Happen To Marketing: PHD CEO Cooper
By Robert Andrews  
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Executive Views
Wibbitz Auto-Magically Turns News Stories In To Videos: CEO
By Robert Andrews  
Companies in Artificial Intelligence 39