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Rumors Of Cookies Death Are ‘Greatly Exaggerated’
By
Robert Andrews
28th July 2013
Video’s Chicken-And-Egg Problem: ‘Not Enough Programmatic Inventory’
By
Robert Andrews
25th July 2013
Programmatic Ad Buying to Transform Publishers’ Sales Teams, SpotXchange’s Jeremy Straight
By
Robert Andrews
23rd July 2013
TubeMogul CEO’s ‘Shocking’ Truth: Only Half Of Videos May Be Viewed
By
Robert Andrews
23rd July 2013
Beyond The Pre-Roll: Creatives Want To Make Truly Interactive Ads
By
Robert Andrews
22nd July 2013
TubeMogul’s Wilson: Private Ad Marketplaces Are Boon For Publishers
By
Robert Andrews
18th July 2013
Adobe Gives Marketing Cloud ‘Mobile-First’ Social Update
By
Robert Andrews
18th July 2013
Programmatic Buying of Video Ad is Booming, but Creativity Must Follow, VivaKi’s Kurt Unkel
By
Robert Andrews
18th July 2013
eXelate’s Malik: Life is Better at Top of Video Ad Funnel
By
Robert Andrews
16th July 2013
VivaKi’s Chris Paul: Ad Sweet Spot is Experiential and Addressable
By
Robert Andrews
16th July 2013
Videology Reboots To Offer Combined Programmatic And Manual Video Ad Buying
By
Robert Andrews
13th July 2013
Mobile Ad Net InMobi Considering Its Video Options
By
Robert Andrews
9th July 2013
Flite CEO Price: Hot Trend Advertises To Individual Customers
By
Robert Andrews
9th July 2013
Rubicon’s Stevens: Programmatic Can Boom In Smaller Countries
By
Robert Andrews
7th July 2013
FreeWheel’s Heller: Video Audience Is Still Untapped
By
Robert Andrews
3rd July 2013
Accuen’s CEO Jacobs: Digital Is Growing, Not Stealing, TV Ad Spend
By
Robert Andrews
27th June 2013
Nielsen Cross-Platform Campaign Ratings Go Public UK
By
Robert Andrews
26th June 2013
Videology’s Jamboretz: Video Ad Tech Consolidation Looming
By
Robert Andrews
26th June 2013
Outbrain Serves Content Marketers In To Editorial Stream
By
Robert Andrews
25th June 2013
Xaxis CEO Lesser: Majority Of Ad Buying Will Be Programmatic
By
Robert Andrews
24th June 2013
In Tobaccowala’s Looking Glass: Ecommerce-Enabled Video Everywhere
By
Robert Andrews
24th June 2013
GroupM’s Norman: Advertisers Must Embrace the “Stream” With Quick Content
By
Robert Andrews
24th June 2013
“Angry Birds” is One of the Biggest Video Channels “On Planet”
By
Robert Andrews
21st June 2013
VivaKi’s Kurt Unkel: Programmatic Is Here But Mobile Is In Testing
By
Robert Andrews
21st June 2013
New CEO Wants Shazam To Be Destination, Not Utility
By
Robert Andrews
20th June 2013
Twitter Is Now The #5 Digital Ad Platform
By
Robert Andrews
19th June 2013
Internet Advertising Outlook 2013-17
By
Robert Andrews
4th June 2013
Adaptive And Addressable: How Connected TV Could Totally Target Ads
By
Robert Andrews
17th May 2013
Xaxis’ Schlikum: Programmatic Automates Repetitive Processes
By
Robert Andrews
15th May 2013
Enders’ Analyst: YouTube Will Make $4 Billion From Ads This Year
By
Robert Andrews
14th May 2013
Videology’s Jamboretz: Asian TV Migrating Straight To Mobile
By
Robert Andrews
10th May 2013
Videology’s Hallam: Video Targeting Is About More Than Age And Gender
By
Robert Andrews
10th May 2013
Nielsen’s Bradford: Old Media Metrics Are Bridge To New World
By
Robert Andrews
10th May 2013
‘Save Programmatic For The End Of The Funnel’
By
Robert Andrews
10th May 2013
Maxus’ Cartwright: Nine In 10 Online Video Ads Are TV Spots
By
Robert Andrews
8th May 2013
Xaxis’ Markarian: ‘Programmatic buying is the future of video advertising’
By
Robert Andrews
8th May 2013
MediaCom’s Hodge: TV And Video Ads Are Not Created Equally
By
Robert Andrews
8th May 2013
Digital Labs’ Tuhami: It’s Not All About Programmatic Ads
By
Robert Andrews
8th May 2013
BBC’s Bowman: Humans Beat Robots At Digital Brand Advertising
By
Robert Andrews
7th May 2013
Nielsen Poring Over First International TV Tracking Data
By
Robert Andrews
3rd May 2013
Reuters Digitizing Its Long Tail To License To Marketers
By
Robert Andrews
3rd May 2013
Xaxis’ Markarian: TV Advertisers Must Think Beyond The 30-Second Spot’
By
Robert Andrews
3rd May 2013
Videology’s Hallam: ROI on VOD a Reality
By
Robert Andrews
1st May 2013
Nielsen Ratings: ‘Bringing TV Sense to Video Ad Buying,’ Videology’s Jamboretz
By
Robert Andrews
1st May 2013
Data Boom: GroupM Targets Audiences with Xaxis Unit
By
Robert Andrews
30th April 2013
Classifieds site Oodle carved up between three bidders
By
Robert Andrews
2nd January 2013
Forecast: Internet ad spend will outstrip all print in 2015
By
Robert Andrews
2nd December 2012
Coming in 2013 – targeted TV ads
By
Robert Andrews
30th November 2012
Swipeable tablet ads see higher engagement, Google says
By
Robert Andrews
29th November 2012
Guardian and BBC battle for traffic in the Big Apple
By
Robert Andrews
26th November 2012
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