Advertising 2,275

Xaxis’ Pangis: Change Is Perpetual

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‘A 24-Hour TV Channel For Your Brand’: DIVE’s CEO Deb Hall

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Adobe Relaunches “Auditude,” Integrated w/ company’s DMP

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Mobile Growth Is ‘Insane’, Video Is Key To Ads: Flurry CEO

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ZEFR Helps Brands Make Sense Of YouTube

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Microsoft’s Trivedi To Advertisers: ‘Come And Learn With Us’

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Sorrell’s Forecast: 2015 Will Be A Bit Better Than 2014

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Programmatic TV Demand Exceeds Supply: Videology’s McLachlan

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GroupM Finds New Audiences In Video Ads: Jakob Nielsen

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TV And Video Ad Buying, Not Converging Yet, Mediaocean’s Wise

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“TV Everywhere” Is Growing Fast, Despite Industry Perceptions, Adobe’s Foster

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SpotXchange’s Shehan on Sale to RTL, Global Expansion and the Future of Programmatic TV

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AOL Ad Chief: Unified Programmatic Platform Launching Soon

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The New York Times Finds Success with Native Video Advertising

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CBS All Access Subscribers Younger, Better Targeted: Debevoise

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‘Context Is King’ For Native Video Advertising

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How Ad Execs Think Differently About Mobile

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Ad Tech Won’t Kill The Media Agency: Videology’s Castree

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Dynamic Ad Choice Coming To Programmers: “This Technology’s” Sherwin

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TV Can Be As Accountable As Digital: INVISION’s Miller

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Slate Publisher Sees ‘Huge Business’ Potential In Podcasts

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Beamly Wants To ‘Super-Charge’ Ads After Pivot ‘Step Change’

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Out-Stream Gives Slate 10x Video Ad Boost

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Cars.com’s Kraut Sees Ad Value In Data After Gannett Sale

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AdTech Banker Kawaja: Video Ad Platforms Need To Differentiate

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Satisfying Readers Is Key To Content Marketing: Digitas’ Mark Book

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More Data Needed For Personalized Ads: SMG’s Lichtenberg

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The Problem With Video Pre-Rolls: Teads’ Jim Daily

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Ad Buyers Can Target Cox Viewers In 2015 With AudienceXpress

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Connect The Dots To Pay-By-Outcome Ads: Simulmedia’s Morgan

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Mondelēz’s Bough Aims To Be A Data Player

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Mobile CTRs in the UK Aren’t Impressive

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MediaVest Wants National Scale From Addressable TV

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Television Will Not Be Revolutionized By Programmatic: Xaxis’ Beaumier

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Local TV May Get National Brands Through Programmatic: WideOrbit’s Burdick

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TubeMogul’s PTV Brings Programmatic To TV

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Tech Means ‘Creative Renaissance’ For TV: SMG’s Scheppach

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Video Touches TV-Shy Millennials: AOL’s Anderson

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UK Mobile Ad Effectiveness 2014 – Questions on Mobile’s March to the Top

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Programmatic TV Is A Hard Sell: SMG’s Scheppach

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Video First, TV Later: Digitas’ Zaben

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No Addressable TV Until Business Changes: Vertere’s Hanlon

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Target Builds TV Ad Impact via Digital Tools, Brent Rosso explains

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Video Is The Web’s Third Age: AOL’s Martinez

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‘Addressable TV Will Take Off In 2015’: SMG’s Scheppach

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McDonald’s Puts Video At ‘Core’ Of Digital Focus

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Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben

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Mediaocean Extends Digital Video Ads With Videology

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Digital Means ‘World Of Opportunity’: DigitasLBi’s Shlachter

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FreeWheel Aims To Empower And Protect Advertisers, Publishers

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