Advertising 2,275

News Corp’s Unruly Buy Is First Big Native Deal: Kawaja

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Outbrain Wants To Build A Web Canvas For Brand Stories

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Advertisers Fueling $1bn Content Piracy Scourge: GroupM’s Montgomery

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TV-Synced Ads Plugged In To 4C Platform

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Acxiom’s Namruti On The Challenge Of Data Silos

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Facebook’s Harris On The Collision Of Performance And Brand Advertising

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WPP’s BuzzFeed Residency Driven By Data: GroupM’s Norman

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GroupM Ad Ops Chief Joe Barone on Ad-Blocking: Industry Challenges and Solutions

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Clypd, SpotX Work On Cross-Screen Ad Impressions

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Programmatic And Direct Worlds Are Converging: SpotX’s Buckley

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Old Media Resurface In A World Of Change: Susan Lyne

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SMG’s CEO Desmond on Business Success: “Be Humble and Listen”

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Xaxis’ Lesser Followed The Paternal Path To Change Advertising

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Privacy Concerns Slowing Ad Targeting In Europe: Furious Corp’s Swartz

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Research: Digital Video Growing On Live, Long-Form Demand

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Advertisers Lagging Consumers On Mobile: IPG’s Johnson

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AppNexus Replays Video Ambitions, Starting This Summer

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TV-Synced Digital Ads Next Best To Addressable TV: IPG’s Stoller

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Cadreon’s Kumar Sees ‘Advanced TV’ Solving Measurement

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FreeWheel Targets Ads to Set-top Boxes via Canoe Collaboration

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Facebook Video Is Great, But Has Two Challenges: OMD’s Winkler

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How Brands Can Reach Rivals’ Audience via The Second Screen

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Xaxis’ Grether Expects Programmatic TV Early In 2016

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Tapad’s O’Loughlin Shows Ad Effect Across Devices

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Nielsen Bakes Measurement In To OTT Video Boxes

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4C’s Neuhauser Helps Brands Understand 1.5bn Consumers

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AppNexus CEO O’Kelley Fights Facebook’s ‘Walled Garden’

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The Trade Desk’s Stempeck Talks TV Ad Targeting

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4C Insights Acquires Teletrax to Drive Addressable TV Ad Decisioning

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Addressable TV will Provide Unprecedented Granularity, SMG’s Scheppach

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WPP’s Sorrell Wants Nikkei To Make FT More Ad-Friendly

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Addressable TV Can Unleash TV Ad Creativity

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The Evolution of TV Buying and What’s Next: GroupM’s Gotlieb

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Brand Agency Reviews Should Not Be Spreadsheet Exercises: GroupM’s Proctor

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BBC News Moves With ‘Sticky Video’ Times: Davies

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From Data-Informed To Fully Addressable: Videology’s Ferber

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Ad Buyers Need Standardized Viewability Metric: Teads’ Daily

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How Transparent Does Ad Tech Really Need To Be, AMNET’s Karandikar Wonders

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Brands Want More Info From Trading Desks: Unbound’s Brunick

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Heineken Uses Programmatic To Better Understand Customers

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Ad Tech Is Not ‘One-Size-Fits-All’: Carat’s Jarvie

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MediaVest’s AOD Reorg ‘Benefits’ Our Campaign: Heineken’s Amram

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Pitchapalooza: Media Change is Driving Agency Reviews

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Big Change in Video Ad Format with the Rise of Vertical (Portrait), GroupM’s Rob Norman Explains Why it Matters

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Omnicom And Partners Push Ads To Drive Commerce: Nelson

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How Choice Enhances Ad Engagement: true[X]’s Levy

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VivaKi’s Bertozzi Sees Advertisers’ Programmatic Confusion Dissipating

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Ad Fraud Is An Erupting Volcano: Bank of America’s Paskalis

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Vivaki, Cadreon: How Ad Agencies Are Rebooting Their Programmatic Ops

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Bloomberg Focused On Hiring For Digital Age: Caine

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