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The State of Video Presented by AOL Platforms
The State of Video Presented by AOL Platforms
20
No More Ratecards? Sky’s West On Addressable Ad Pricing
By
Robert Andrews
29th October 2014
For News Video, Go Long: HuffPost Live’s Sekoff
By
Robert Andrews
29th October 2014
Video Not Ready For Programmatic Primetime: GroupM’s Wanck
By
Robert Andrews
28th October 2014
Marketers Can Reach ‘Meerkats’ With Mobile: Weather Channel’s Dan Young
By
Robert Andrews
21st October 2014
Attribution Is Changing The Currency Of Media: Adap.tv’s Ackerman
By
Robert Andrews
16th October 2014
Data Is Essential To Programmatic: MediaVest’s Korenfeld
By
Robert Andrews
15th October 2014
‘Programmatic Upfronts’ Will Rise: Comcast’s Holmes
By
Robert Andrews
12th October 2014
Non-Marketers Hold Key To Programmatic: iProspect’s Adams
By
Robert Andrews
9th October 2014
Video Ads Boost TV Campaigns: UM’s Kinniburgh
By
Robert Andrews
9th October 2014
HuffPo CEO Aims To Triple Video Inventory To Close Ad Gap
By
Robert Andrews
8th October 2014
UK’s Sky Aims For Multi-Platform Sequential Advertising
By
Robert Andrews
8th October 2014
YouTube Stars Aide Brand Authenticity: Newcast’s Waugh
By
Robert Andrews
8th October 2014
Screen Hierarchy Is Being Shattered: SMG’s Fryett
By
Robert Andrews
5th October 2014
Bigger iPhone Will Unleash Small Video: ZenithOptimedia’s De Cruz
By
Robert Andrews
5th October 2014
VOD Ad Prices Frustrate Some UK Buyers: Magna Global’s Oliver
By
Robert Andrews
5th October 2014
Three Reasons DMPs Are Kingmakers: Xaxis’ Bidon
By
Robert Andrews
5th October 2014
BSkyB Plans Bigger Footprint For ‘AdSmart’ Addressable TV
By
Robert Andrews
30th September 2014
Buying TV And Video Improves Campaigns: Amnet’s Hobbs
By
Robert Andrews
30th September 2014
Australia, Europe Lead Private Programmatic Marketplace Adoption, Adap.tv’s Duffield
By
Robert Andrews
30th September 2014
Data Gives Agencies Leverage Over Networks: Carat’s Ray
By
Robert Andrews
29th September 2014