Beet Retreat '15, presented by Videology with Adobe, AT&T and Nielsen 104

Publishers, Broadcasters Going ‘Programmatic-First’: SpotXchange’s Buckley

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AOL Goes Short At Prime-Time To Reach Viewers: Martinez

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Civolution Syncs TV, Online Ads For Amplification

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Brands Not Afraid To See Full Ad Data: Veenome’s Lenane

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Nielsen’s Hohman Ready To Measure Netflix

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Videology’s Gaskamp: Most Of Our Ads Are Upfront

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Digital Isn’t Boosting Overall Ad Growth Much: comScore’s Fulgoni

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Ad Tech Consolidation Doesn’t Mean Walled Gardens: BrightRoll’s Mosher

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Social Sharing Drives Video Ad Returns: Unruly’s Kosinski

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Small TV Networks Allow Programmatic Buying By Magna Global Advertisers

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Teads Outperforms Competitors In Video Ads, Nielsen Commissioned Study

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Google’s AdX Bigger Than Global Stock Markets: Vanderzee

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Not Enough Data About Video Content: Coull’s Watkins

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Ad Creatives Going Through Renaissance: AOL’s Martinez

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The Four Components Of Video ROI: Videology’s Castree

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VivaKi Spreads Its Expertise Across SMG: Delaney

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Mexicans Embracing Mobile Video in Big Numbers: Azteca’s De Cervantes

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Simulmedia Shows Purchase Outcomes From TV Ads: Glantz

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Addressable TV Needs Standards: Modi’s Jamie Power

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“An Uncertain Time” in AdTech: Nielsen’s Feigenson

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Time Inc Sees Greater Role For Video Across Brands

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Hulu ‘Going Big’ On Original Commissions Ahead Of NewFronts

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Authenticated Online Viewing Is Booming: FreeWheel’s Rooke

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Teads Aims For Wider Footprint After New Funding

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Data Can Drive Creative: Eyeview CEO Harnevo

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Facebook And Emotional Video Will Boom: Unruly’s Kosinski

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SpotXchange To Open More EU Offices: Buckley

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The New York Times has Moved to HTML5 Player, Here’s Why

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Apps Are Hot, “Web Is AM Radio”: Jun CEO Reichgut

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Advertisers Starting To Slice Up Ad Spots: Innovid’s Chalozin

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‘Tech Stack’ Proliferation Hurts Advertisers: Videology’s Castree

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Live Viewing Over Connected TV’s up 200%: FreeWheel’s Rooke

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TV Ad Buyers Must be Eased into Automation : Mediaocean’s DePascale

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Real-Time Not Essential For Programmatic TV, AOL’s Ackerman

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Taboola’s $117mn Round Welcomes Comcast, Publishers

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TV Operators Holding Back Addressable Dreams: SMG’s Scheppach

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Half Of Biggest Publishers Have Viewability Problem: comScore’s Fulgoni

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BrightRoll’s Mosher: Yahoo To Change the Mobile Ad Game

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VideoElephant Gives Brands Video Content

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Touchdown! Civolution Uses Super Bowl Moments To Trigger Online Ads

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‘Premium’ Is In The Eye Of The Beholder: Coull’s Watkins

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The Transformation of Television Advertising via Addressable is Inevitable, Videology’s Castree

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Deduplicate Audiences With Cross-Media Planning: Nielsen’s Hohman

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Full Video Ad Viewability, We Will Get There, Google’s Jane Hong

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It’s Basic: Better Ad Viewability Drives Better Sales: comScore’s Fulgoni

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TV Ads Could Be 10% Programmatic By 2017: AOL’s Ackerman

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Programmatic Is Not Just For Real-Time: Videology’s Gaskamp

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Nielsen To Measure Smart TV’s In 2015: Feigenson

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Publishers Should Personalize For ‘The Web Of One’: Taboola CEO

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Social News Distribution At NYT’s Forefront: Poorsattar

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