Advertising 1,018

Videology’s Gaskamp: Display Ad Tech Doesn’t Work For Video

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Tablets Aren’t Mobiles: Collective CEO Apprendi

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Digitas’ Shlachter: Good Branded Video Is Hard To Do

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‘Addressability Won’t Grow TV Pie’: Nielsen’s Hohman

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Newspaper Video Freelancers Defraud Ad Buyers: Collective’s Lusk

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MediaVest’s Trivedi: Viewability Concerns Hurting Ad World

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SMG To Reveal Effectiveness Of Twitter TV Retargeting

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Nielsen’s Hohman: Cross-Platform Ads Are More Effective

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Starcom’s Kienast: Connected Home Will Rocket Mobile Advertising

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MediaVest’s Trivedi: Google ‘Relationship’ Will Bring More Video Ads

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Innovid’s Chalozin: Interactivity Multiplies Video Ad Engagement Rates

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Xaxis’ Brian Gleason: Creative Is A ‘Big Hole’ For Digital Video Ads

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Digital Video Buying Goes Multi-Platform, Videology’s Gaskamp

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Jun Group Driving Native Video Ads To Apps

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Teads Launching Video Ad Supply Platform For Publishers

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Eyeview Grows Its Personalized Video Ad Footprint

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‘Engagement Beats Views’ For Video Ad Measurement, 7th Chamber CEO Spalding

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Unruly’s Kosinski: Superbowl’s Best Ads Touched Down Weeks Before Kick-Off

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Nielsen’s Hohman: TV Nets ‘Hungry’ For Cross-Platform Data

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Ebuzzing’s Daily: Advertisers Should Only Pay For Willing Consumers

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AOL’s Gabriel on the Importance of Being “Full-Stack”

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LiveRail Aims To Double Revenue With Multi-Platform, Overseas Growth

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SpotXchange’s Progress: Now Serving 2.5bn Ads Per Month

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VideoHub’s Programmatic Buying Platform Built on “Analytics Lens”

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Programmatic Media Buying at Magna Global Rising Fast

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Zefr’s Kirk: Brands Should Tap The Power Of Fans

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Brand Watch CEO: Marketers Must Act Right Here, Right Now

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Google’s Waze Serves Drivers ‘Third-Screen’ Local Ads

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Magna Global: Publishers Starting To See The Real Programmatic

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BBC.com Opens Its Doors To Native Advertising

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Vevo Warming To Premium Programmatic Plumbing

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AOL’s Lord: Optimization Trumps Reach For Advertisers

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Adap.tv CEO: We are “fighting ad fraud until it disappears”

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‘ShareThis’ Founder: Real-Time Key To Social Marketing

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Videology CEO: 2014 Is The Year Of Addressable TV Ads

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AT&T’s Monteferrante: Digital Has Raised Bar For TV Ads

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Vibrant’s Quli: Marketers Must Romance The User

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Chirpify Lets Viewers Buy With Hashtags

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AOL’s Lord: 2014 Is All About ‘Programmatic 2.0’

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Videology’s Ferber: Content And Context Underpin Video Ad Buys

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Tremor’s Wesly: Interactive Video Ads Beat TV Ads

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Spotify’s Free Mobile Change Courts Brands To ‘Speak Music’

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Rovi’s Parekh: Big Data Will Change Ad World

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Millennial’s Seifer: The Two Key Data For Mobile Ads

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Simulmedia’s Morgan: TV Can Make $30bn By Optimizing Ads

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AOL’s Armstrong: Native Ads Need ‘Human’ Familiarity

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Media Agency SMG Lets its Brands Run Publisher Content via New Platform

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Flite CEO: ‘Content@Scale’ Will Turn Videos In To Ads

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PubMatic Adds Video Ads To Real-Time Platform

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TV-Synced Ads Boost Brand Engagement, Civolution Says

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