Advertising 1,018

Carat’s Rhind: Programmatic Exciting, And Often Impenetrable

By

Rubicon’s Sears: Programmatic Is Climbing Up The Chain

By

Premium Ads Beginning To Drive Programmatic: SpotXchange’s Moore

By

UK TV Networks Not Yet Embracing Programmatic: TubeMogul’s Reid

By

Turn VP: TV Wants Real-Time Ads ‘Over Its Dead Body’

By

Campbell Soup Company Warms To True Digital Marketing ROI

By

Google’s Benson: Mobile Is Driving Video Consumption

By

Omnicom Advertisers Embracing Programmatic: Accuen’s Jacobs

By

TV Will Be Last To Go Programmatic: Exchange Lab’s Dobson

By

Carat’s Ray: Proving ROI Amid Real Media Convergence

By

Social And Mobile Data Can Fuel Programmatic: PCG’s Hall

By

Simulmedia’s Morgan: TV Is The Real Ad Superhighway

By

BrightLine, Raises Round, Activating Interactive TV Ad Production

By

Microsoft’s Ferris: Half Of Gamers Use Xbox For Multimedia

By

Attribution Is ‘Game-Changer’ For AOL’s Adap.tv

By

Nielsen Product President Hasker: We are Moving “Well Beyond the GRP”

By

MediaCom CEO: Programmatic Spurs Ad Creativity

By

Best Video Ads Are Moving to Private Exchanges: Videology’s Jamboretz

By

Dijit And Viggle Make Reminder-And-Reward TV ‘Circle’

By

Canoe Catches A Wave After VOD Ad Pivot

By

Programmatic Going Premium And Global In 2015: Videology’s Eisenstein

By

Content Has Elevated Itself Above Advertising: MediaCom’s Morris

By

TubeMogul’s Mondelēz Deal Points To Big-Brand Programmatic

By

Ditching Open Exchanges Is Right For Advertisers: Xaxis’ Lesser

By

Yahoo’s Brody: Brands Can Buy Programmatic Using Search History

By

Brands Sacrificing Truth For Attention: Google’s Benson

By

GroupM Seeks ‘Coalitions’ To Boost Branded Video Scale

By

Black Arrow Wants Cable Co’s To Monetize All Screens

By

GroupM’s Modi Media Hones In On TV Targeting

By

TV Not Ready For Dynamic Ad Insertion: Simulmedia’s Morgan

By

Luma’s Kawaja: Fragmentation Happens, So Get Used To It.

By

Programmatic Best For Non-Premium Video: Simulmedia’s Cooperstein

By

Tumblr Helps Yahoo Advertisers Tell Their Story

By

Publishers Rapidly Adopting Programmatic Ad Sales: SpotXchange’s Shehan

By

Premium Publishers Faster To Programmatic In EU: AOD’s Bertozzi

By

BBC Worldwide, Google Endeavor To Merge TV, Online Ads

By

Heineken Taps TubeMogul for Programmatic Campaign

By

Advertisers Pull TV Spend As Viewers Move Online: OMD’s: Karo

By

Scripps Sets Out To Softly Sync Its Divided Channels

By

Online GRP Standard In ‘A Year Or Two’: IAB’s Mane

By

Advertising Arms Race: ‘2014 Is The Year Of Fraud’

By

Advertisers Will Demand More Transparency: Zenith US CEO

By

Mobile Stream Simplifies Fragmented Formats: Maxus’ Egan

By

The Advertising Channel Is Dead: ZenithOptimedia’s Shoreland

By

Price Pressure on Video Ads Fuels Viewability and Fraud Problems, TubeMogul’s Wilson

By

Platforms Should Shoulder Ad Fraud Burden: TubeMogul CEO

By

Simulmedia Making Its TV Upfronts Debut

By

Online Media Measurement: It’s Not Like Betamax Vs VHS

By

Buyers And Sellers Will Need Multiple Verifiers: ZenithOptimedia’s Singer

By

IAB’s Mane On Fraud: Keep Calm And Carry On

By