Advertising Week 2019 presented by Roundel, a Target company 30

Marketers To Benefit From Big Retailers’ Data Chops: Furious’ Swartz

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How Machine Learning Helps Advertisers: AdTheorent’s Lawson

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Ericsson’s Emodo Uses Carrier Data To Clean Up Mobile Inventory: Moskowitz

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Cardlytics Banks On Purchase Data To Measure Ads

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Privacy Measures Are Challenging Location-Based Ads: Location Sciences’ Smith

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Activision Puts In-Game Ads On ‘Easy Mode,’ Stringfield Says

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AI To Predict Ad Success From The Storyboard: 605’s Shirole

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How OTT Ads Get Higher Viewability & Less Fraud: MediaMath’s Fisher

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TrustX, Publishers’ Own PMP, Is Trading More Than $10M: CEO: Kohl

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How ‘Deterministic TV’ Will Drive Ad Outcomes: 605’s Levine

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Predictions For ‘Predictive Marketing’, From Deloitte’s Paris

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How AI Analytics Can Change Ad Campaigns: Course5’s Mittal

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Solving TV’s ‘Massive Excess Frequency’ Problem: Dentsu Aegis’ Ray

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FreeWheel’s Discovery Deal, Explained By GM Marcus

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Up To Half Of Ad Spend Still Wasted: MediaMath’s Gerszke

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Convergence Is Not What You Think It Is: Amobee’s Smolin

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iSpot.tv Building TV Attribution Platform for Target’s Roundel

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From NCC To Ampersand, Andrew Ward Explains Changes

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Analytics Driven By AI Understanding: Google’s Stone

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Identity Is Far From Solved: InMobi’s Singhal

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Nielsen’s Clarken On Brand Safety & OpenSlate Investment

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Answers Can Be Ads: Quora’s Gullov-Singh

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Advertisers Need Attribution Beyond Publishers: Nielsen’s Busignani

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After Identifiers, Will Brands Swap Customer Data? Acxiom’s Skinner Thinks So

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TV Attribution Making Buyers Smarter: TVSquared’s Kinsella

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Sorrell On Ads’ ‘Holy Trinity’ & S4’s Push For Growth

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First-Party Data Needs Third-Party Glue: LiveRamp’s Howe

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IAS’ Connected TV Fraud Detector Launching In 2020: Utzschneider

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CIMM’s Clarke Wants More Multi-Platform Measurement

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Holiday TV Ad Spend Is Disconnected: OpenX Research

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