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Mike Fisher
Mike Fisher
8
Report Card: Beet Retreat Speakers Rate Ad Industry’s Progress On Advanced TV Journey
By
Robert Andrews
5th April 2023
Brands Want TV Makers To Share ‘Whole-House’ Viewing Data: Essence’s Fisher
By
Robert Andrews
8th December 2021
YouTube In Context: Essence’s Fisher Heeds Platform’s Growth
By
Robert Andrews
12th May 2021
Beyond Verified, OTT Needs Real Measurement: Essence’s Fisher
By
Robert Andrews
15th October 2020
SSPs Have Critical Role In OTT Ad Sales: Essence’s Fisher
By
Robert Andrews
9th July 2020
How OTT Ads Get Higher Viewability & Less Fraud: MediaMath’s Fisher
By
Robert Andrews
4th October 2019
Ad Buyers Need Video Scores: MediaMath’s Fisher
By
Robert Andrews
1st July 2019
Coming This Year – Programmatic Linear TV: MediaMath’s Fisher
By
Robert Andrews
1st April 2019