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Executive Views
Brands Bringing Own Data To The Multi-Graph, Agency Execs Say
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Executive Views
Before Scale, Addressable TV Finds Its Place: Alphonso, Sizmek, Beachfront, Innovid Weigh In
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Executive Views
What Is ‘TV’? Hulu, FreeWheel, dataxu, comScore, 4C Execs Discuss
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Executive Views
Viewers Ready To Give More Data, At A Price: Janus’ Shimmel Tells Prohaska
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Executive Views
Many Publishers Behind The Curve On GDPR Compliance: Matt Prohaska
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Executive Views
Dynamic Ads Give Creative Biggest Upside, Prohaska Says
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Executive Views
Future Ads Will Blend Art & Science, Says Eyeview’s Barber
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Executive Views
The ‘P Word’ & The Automated Future Of TV: A Panel Debates w/ Videology, Clypd & DataXu
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Executive Views
Trump’s Campaign Success Has Lessons For Marketers, comScore’s Livek
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Executive Views
Audience And Context Go Hand-In-Hand: Adobe’s Minmaugh
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Executive Views
Consultant Prohaska: Addressable TV No Longer Just Theory
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Executive Views
DataXu’s Tellefsen Draws ‘Graph Of Graphs’ For TV Targeting Data
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Executive Views
‘Affinity Targeting’ Shows Marketers Unexpected Correlations, 4C’s Gupta Says
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Executive Views
Digital & TV Sales Teams Are Merging, Clypd’s Burke Sees
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Executive Views
Online Media Measurement: It’s Not Like Betamax Vs VHS
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Executive Views
IAB’s Mane On Fraud: Keep Calm And Carry On
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Executive Views
Prohaska: Programmatic Must Give Video Buyers Price Control
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Executive Views
NYT’s Prohaska: Programmatic And Conventional Ads Can Co-Exist
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Executive Views
The New York Times Goes All-In With Programmatic
Events 8
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