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matt prohaska
matt prohaska
19
Brands Bringing Own Data To The Multi-Graph, GroupM, Hearts & Science Execs Say
By
Robert Andrews
15th March 2019
Before Scale, Addressable TV Finds Its Place: Alphonso, Sizmek, Beachfront, Innovid Weigh In
By
Robert Andrews
21st January 2019
What Is ‘TV’? Hulu, FreeWheel, dataxu, comScore, 4C Execs Discuss
By
Robert Andrews
20th January 2019
Viewers Ready To Give More Data, At A Price: Janus’ Shimmel Tells Prohaska
By
Robert Andrews
9th January 2019
Many Publishers Behind The Curve On GDPR Compliance: Matt Prohaska
By
Robert Andrews
7th February 2018
Dynamic Ads Give Creative Biggest Upside, Prohaska Says
By
Robert Andrews
22nd March 2017
Future Ads Will Blend Art & Science, Says Eyeview’s Barber
By
Robert Andrews
16th March 2017
The ‘P Word’ & The Automated Future Of TV: A Panel Debates w/ Videology, Clypd & DataXu
By
Robert Andrews
21st December 2016
Trump’s Campaign Success Has Lessons For Marketers, comScore’s Livek
By
Robert Andrews
2nd December 2016
Audience And Context Go Hand-In-Hand: Adobe’s Minmaugh
By
Robert Andrews
1st December 2016
Consultant Prohaska: Addressable TV No Longer Just Theory
By
Robert Andrews
30th November 2016
DataXu’s Tellefsen Draws ‘Graph Of Graphs’ For TV Targeting Data
By
Robert Andrews
28th November 2016
‘Affinity Targeting’ Shows Marketers Unexpected Correlations, 4C’s Gupta Says
By
Robert Andrews
28th November 2016
Digital & TV Sales Teams Are Merging, Clypd’s Burke Sees
By
Robert Andrews
27th November 2016
Online Media Measurement: It’s Not Like Betamax Vs VHS
By
Robert Andrews
12th June 2014
IAB’s Mane On Fraud: Keep Calm And Carry On
By
Robert Andrews
12th June 2014
Prohaska: Programmatic Must Give Video Buyers Price Control
By
Robert Andrews
31st March 2014
NYT’s Prohaska: Programmatic And Conventional Ads Can Co-Exist
By
Robert Andrews
27th September 2013
The New York Times Goes All-In With Programmatic
By
Robert Andrews
20th September 2013