Bob Lord 9

Big Blue’s Battle Against Bias: IBM Open-Sources Mitigation For Media

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IBM Watson Advertising Seeking Ad Data To Prove Marketing Biases: Lord

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“AI is Going to be the Single Biggest Disruptor and Enabler of Marketing,” Mastercard’s Rajamannar

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IBM’s Lord On Coffee & The Three Flavors Of Customer Value

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IBM’s Watson Turns Dark Data Into Ad Gold, Bob Lord Says

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Programmatic Video Ad Spending Growing in Europe, Adap.tv study

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AOL’s Lord: Optimization Trumps Reach For Advertisers

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AOL’s Lord: 2014 Is All About ‘Programmatic 2.0’

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AOL’s Lord: Machines Will Take Over Madison Ave Like They Did Wall Street

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