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Executive Views
Nielsen’s Bradford: TV & Online Measurement Are Coming Together
By Robert Andrews  
Interviews
Perform Group’s Wilson: TV Metrics Work For Online Video Buyers
By Robert Andrews  
Executive Views
Nielsen’s Ad-Measuring SDK ‘Listens For Watermarks In Content’
By Robert Andrews  
Executive Views
Horizon’s Chief Digital Officer: Nearly All Ads Now Use Nielsen OCR
By Robert Andrews  
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Executive Views
Univision Joins Nielsen’s Addressable TV Beta
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Executive Views
Publishers Can Navigate The Pandemic With Context: Nielsen’s Wilson
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Executive Views
Addressable TV Is Going National: Beet Retreat Panel
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Executive Views
Nielsen’s Addressable TV Beta Focusing On ‘Mechanics’
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Executive Views
ACR Enables ‘One Media Truth’: Nielsen’s Rao
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Executive Views
Seven Networks Beta-Test Nielsen’s Addressability: Abcarian
Brian-Jentz-Nielsen
Executive Views
Nielsen Seeks Scale For Addressable TV Tech
Matt-O’Grady-Nielsen
Executive Views
Nielsen’s O’Grady Relishes Simpler Overseas Ecology