dataxu - Context

dataxu

Advertising Description:

dataxu is a software company, based in Boston that produces cloud-based software for marketing professionals and founded the OpenRTB consortium.

Location:
Boston, MA,

United States Founded:
2006

People:

mike baker

Sandro Catanzaro

Tore Tellefsen

Executive Views

TV Now Serves Both Ends Of Ad Funnel: dataXu’s Catanzaro

By Robert Andrews

Executive Views

What Is ‘TV’? Hulu, FreeWheel, dataxu, comScore, 4C Execs Discuss

By Robert Andrews

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How Connective Tissue Eliminates TV Ad Duplication: DataXu’s Catanzaro

By Robert Andrews

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dataxu’s Baker: We Combine Linear & OTT TV

By Robert Andrews

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Executive Views

GDPR Could Turn Back Ad-Tech Clock By Two Years: dataxu’s Baker

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Beyond The Tipping Point, OTT Ads Are Exploding: dataxu’s Tellefsen

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Programmatic TV Update: DataXu, Google, FreeWheel, Videology Weigh In at the Beet Retreat

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Petabytes Of Data Power Cross-Screen Ads: DataXu’s Catanzaro

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The ‘P Word’ & The Automated Future Of TV: A Panel Debates w/ Videology, Clypd & DataXu

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Executive Views

DataXu’s Tellefsen Draws ‘Graph Of Graphs’ For TV Targeting Data

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Executive Views

DataXu’s Catanzaro’s on the Three Flavors Of Programmatic TV

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Executive Views

How ‘Experimental Design’ Can Make Media Buying Smarter, Vodafone & DataXu explain

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Executive Views

Digital Is Complete Only When It Disappears: DataXu’s Baker

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Executive Views

Vodafone’s Test-And-Learn Approach Boosts Media Results By 10%

Events 2

The Road to CES 2019 presented by dataxu