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Civolution’s TV Data Powers 60% Uplift In Social Ad Performance
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Kantar’s TV Data Helps Xaxis Target Online Ads
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Google Media Platform Sales Head: We’re Ready For Video Advertising Boom
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Comigo Want To Socialize And Commercialize Internet TV
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Brightcove’s Lai: Online Video Will Become Linear TV
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Rubicon’s Katsur: Three Years Until Premium Video Supply Meets Demand
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Akamai Wants To Turn Consumer Gadgets In To Video Nodes
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Videoplaza Aims To Tackle Ad Blockers’ Threat To Video Ads
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Perform’s Wilson: Programmatic Brings New Advertisers
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Guardian’s Gentry: Programmatic Can Be Best For Video
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The Guardian Now More Popular In US Than UK
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The Economist Adding Scroll-Linked Video Ads From Teads
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SMG’s Easterbrook: ‘Mobile-First’ Is Becoming Redundant
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SMG’s James: Big Data Fuels Real-Time Creativity
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SMG’s Hocking: TV Is The ‘Trailer’ For Multi-Screen Campaigns
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SMG’s Baylon: TV Caution Means Two-Tier Ad Market
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Time Inc To Launch Mobile Video Content Channel
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Innovid’ Chalozin: Fragmented Future Adds Up To “Awesome Audience”
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Dailymotion To Crack Mobile Programmatic In Next Few Weeks
“NowThis News” Puts Micro Marketing Video On Giant Mall Screens
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“NowThis News” Puts Micro Marketing Video On Giant Mall Screens
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Weather Company’s Hadley: “Location Is The New Cookie”
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Nielsen’s Feigenson: Best Campaigns Mix Numbers And Emotions
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VivaKi Taps Vindico To Validate Video Ad Views
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Vimeo Fast-Forwards Mobile Video Updates
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Vimeo Pro Upgrade Readies Creatives For 4K Future
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Eyeview Targets Mobile And Global For Personalized-Ad Growth
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ABC News’ Vance: Video Comes Out To Play At Night On Tablets
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With Mobile Video Consumption Boom, ABC News Launches New App
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Starcom’s Isaacs: Majority Of Video Ads Could Be Programmatic
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France’s ‘Teads’ Takes Video Ads Beyond The Pre-Roll
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Programmatic in Canada: It Eliminates Manual Inefficiencies, M2’s Pate
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Automated Video Ad Buying Growing Up Down Under
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‘Beamr’ Touts Dramatic Video Compression Process
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IPG Media Lab Research: The “Second Screen” is Becoming the “First” in the Living Room
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Level 3’s Taylor: Online Is An Imperfect World
Dotsub’s Crosby: Translating Video Brings Higher Completion
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Dotsub’s Crosby: Translating Video Brings Higher Completion
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Executive Views
LiveU Will Carry Olympics Video Over Brazilian Mobile Signals
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Powering Google Hangouts, ‘Vidyo’ Expands Live Video Solution for Businesses, Healthcare
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Akamai Casts Its Diagnostics Eye Over More Video Services
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Adobe’s Waddell: Data Is DNA For Ad Campaigns
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Video News Syndicator NDN in Pact with Berkshire Hathaway Papers
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Executive Views
Video News Syndicator NDN in Pact with Berkshire Hathaway Papers
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Executive Views
France’s Alenty: A Future With Multiple Video View Metrics
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TubeMogul in Pact with IPG Mediabrands for Programmatic Effort
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Dailymotion Won’t Ditch UGC For Premium Content
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Hearst Sees Merger Of Programmatic And Ad Ops
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NYT’s Prohaska: Programmatic And Conventional Ads Can Co-Exist
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Nielsen Soon To Add Richer Data To OCR Ad Measurement
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Xaxis’ Grether: Programmatic Video Stragegy Differs Between U.S. and Europe
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Innovid Co-Founder: Ad Agency Structures Holding Back Digital Video
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Rovi Shoots Toward ‘Recommendation 2.0’ For Video
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Adobe Puts “Satellite” In The Cloud For Broader Tag Management
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Videoplaza CEO: Up To Half Of German Ads Being Blocked
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Microsoft Wants To Help Brands Reach All Users All Day
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Adobe’s Loeffler: Running Video Ads Is Not Enough
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VivaKi’s Hopwood: UK Broadcasters to Sell Online Video Ads In Real-Time
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PRISM Revelations Hurting Advertisers’ Efforts in Europe, GroupM’s Montgomery
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AOL’s Lord: Machines Will Take Over Madison Ave Like They Did Wall Street
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HEVC Adoption ‘Must Happen Across The Supply Chain’
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AOL’s ‘AdTech’ Unit Targeting Premium Publishers for RTB
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AOL’s ‘Marketplace’ Launching Across Europe, Asia Next
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Cisco And Innovid Partner For Another Second-Screen Ad Solution
AOL Launches Video Insight Tool to Provide Deep Data on Views
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AOL Launches Video Insight Tool to Provide Deep Data on Views
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Opera Sees The Web Browser As TV’s Ad Booster
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Qualcomm To Put Adaptive-Bitrate Video Standard On More Phones
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Adaptive MPEG Streams Gain Backing From Microsoft, Others
Companies in Executive Views 698