Market indicators

Tablets Are Prime-Time Media Devices

Tablet web use spikes after work and before sleep, another piece of research shows… ...

By Robert Andrews  
Executive Views
TAG’s Zaneis Claims Certification Cuts Ad Fraud By 600%
By Robert Andrews  
Executive Views
BBC Research: Mobile Is Best Device To Reach Affluent Consumers
By Robert Andrews  
Executive Views
Live Viewing Over Connected TV’s up 200%: FreeWheel’s Rooke
By Robert Andrews  
Executive Views
Millennials Are Cool With Brands Changing All The Time: Initiative/IPG Study
By Robert Andrews  
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Executive Views
TV Is Great But Complex, Say Stressed-Out Viewers: Viacom Research
By Robert Andrews  
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Executive Views
Roku Takes TV Sets & dataxu Overseas
By Robert Andrews  
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Executive Views
‘Platform Surfers’ Convert From Combined Linear, OTT: Samsung Ads’ Evans Shows Research
By Robert Andrews  
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Executive Views
Viewers Like Ads, But Not Too Often: Xandr Research
By Robert Andrews  
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Executive Views
Up To Half Of Ad Spend Still Wasted: MediaMath’s Gerszke
By Robert Andrews  
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Executive Views
‘Cuspers’ Straddle Gen-Z & Millennials: FullScreen’s Cushman
By Robert Andrews  
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Executive Views
Holiday TV Ad Spend Is Disconnected: OpenX Research
By Robert Andrews  
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Executive Views
Comcast Reports Big Increase in TV Viewing with VOD Surging 36% Year-Over-Year
By Robert Andrews  
Executive Views

Beyond ’30’: Best Practice On Shorter Ads, From FreeWheel’s Rothwell

With broadcasters like Turner experimenting with shorter ad loads in order to improve...

By Robert Andrews  
Executive Views
Videology Survey Finds Marketers’ Top Advanced TV Issues
By Robert Andrews  
Executive Views
Addressable TV May Hit 60% Of US in 2017: Neustar’s Dethero
By Robert Andrews  
Executive Views
Organic Traffic Is Stagnant, But Social Can Help, Adobe Research Finds
By Robert Andrews  
Executive Views
Publishers Going Off-Deck And Out-Stream, AOL Survey Finds
By Robert Andrews  
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Executive Views
Combining Linear And Digital Ads Boosts ROI: Videology Research
By Robert Andrews  
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Executive Views
Rates Trump Fraud Amongst TV Firms’ Concerns: Operative Research
By Robert Andrews  
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Executive Views
Research: Digital Video Growing On Live, Long-Form Demand
By Robert Andrews  
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Analyst Views
Media Owners Stuck In Past Over Ad Data: Forrester’s Nail
By Robert Andrews  
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Executive Views
TV Ads Could Be 10% Programmatic By 2017: AOL’s Ackerman
By Robert Andrews  
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Executive Views
Nearly Half Of Digital Display Now Sold Programmatically: Magna Global
By Robert Andrews  
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Executive Views
Research: Video Topics Affect Ad Performance, Innovid Finds
By Robert Andrews  
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Executive Views
Ebuzzing’s Daily: We’ll Be 30% Programmatic In Three Years
By Robert Andrews  
Executive Views

YuMe On Quest For Ad Receptivity Equation

Online video ad platform YuMe already partnered with Nielsen to release its ad reach ...

By Robert Andrews  
Executive Views
YouTube’s Skippable Ads Keep 50% More Viewers
By Robert Andrews  
Executive Views
IPG Media Lab Research: The “Second Screen” is Becoming the “First” in the Living Room
By Robert Andrews  
Executive Views
LiveRail CEO: Holiday Quarter Will Be Huge For Programmatic Video
By Robert Andrews  
Analyst Views
Research from WPP’s Millward Brown: Adding Interactivity To TV Ads Increases Effectiveness
By Robert Andrews  
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Executive Views
Research: Original Web Video Ads Outperform TV Shovelware
By Robert Andrews  
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Executive Views
Research: IPG Zeroes In On Tablet Video Users
By Robert Andrews  
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Executive Views
Research: Tablet Video Apps Capture Viewers Better Than TV
By Robert Andrews  
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Market indicators
Digital boom couldn’t stop 2012 entertainment slump in UK
By Robert Andrews  
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Market indicators
All-singing devices are eating up MP3 player sales
By Robert Andrews  
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Market indicators
Christmas content: ebooks boom, iOS uplift
By Robert Andrews  
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Market indicators
Why France leads the IPTV world — but isn’t winning the race
By Robert Andrews  
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Market indicators
Internet may soon beat TV as main source of national news
By Robert Andrews  
Market indicators

The world’s best paid content market? China, research says

Of all the nations where you would expect to find the greatest consumer willingness t...

By Robert Andrews  
Market indicators
Research: Pay TV customers will cut existing bills before cutting cords
By Robert Andrews  
Market indicators
Forecast: Internet ad spend will outstrip all print in 2015
By Robert Andrews  
Market indicators
Swipeable tablet ads see higher engagement, Google says
By Robert Andrews  
Market indicators
Guardian and BBC battle for traffic in the Big Apple
By Robert Andrews  
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Market indicators
Where Europe’s subscribers are — and aren’t
By Robert Andrews  
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Despite single-market push, it’s English content more Europeans will pay for
By Robert Andrews  
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Market indicators
Does a supermarket magazine really have more readers than The Sun?
By Robert Andrews  
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Market indicators
Research: Apple pulling ahead of Samsung in mobile advertising stakes
By Robert Andrews  
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Bing is slowly eating into Google’s massive UK search dominance
By Robert Andrews  
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Market indicators
Telcos’ digital services could earn little yet still be valuable
By Robert Andrews  
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Market indicators
Forecast: Internet will take more than a fifth of ad dollars by 2014
By Robert Andrews  
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Market indicators
Research: Mobile search ad spending has slowed down this year
By Robert Andrews  
Market indicators

NFC payments already a $500 million business in Russia?

With no iPhone 5 support and multiple competing variants, mobile payments may be havi...

By Robert Andrews  
Market indicators
Frustrated with poor mobile sales, publishers blame ad agencies
By Robert Andrews  
Market indicators
Research: Music streaming helping, not hurting, downloads
By Robert Andrews  
Market indicators
Research: Social now sucking eyeballs from search
By Robert Andrews  
Market indicators
Piracy may be commonplace, but music’s outlook is improving
By Robert Andrews  
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Market indicators
Streaming media could have larger carbon footprint than plastic discs
By Robert Andrews  
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Market indicators
Web adds a fifth to UK newspaper readership, print still dominates
By Robert Andrews  
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Market indicators
Open-access research ‘catastrophic’ for Reed Elsevier
By Robert Andrews  
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Research: Kids reading fewer websites, more ebooks
By Robert Andrews  
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Market indicators
Mobile carriers and consumers are all pirates in South Africa
By Robert Andrews  
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Research: Consumers now more excited about iPad than iPhone
By Robert Andrews  
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Deezer is going slow against Spotify
By Robert Andrews  
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Market indicators
Chart: TV still trounces web for advertising impact
By Robert Andrews  
Market indicators

Research: TV’s second screen is for talking, not browsing

More and more viewers are using companion devices whilst watching television. But new...

By Robert Andrews  
Market indicators
Digital magazines boom too little to grow overall sales
By Robert Andrews  
Market indicators
Official Olympics numbers: online engagement was mostly mobile
By Robert Andrews  
Market indicators
BBC’s ‘multi-platform Games’ reveals new appetite for live video, mobile browsing
By Robert Andrews  
Market indicators
Two years after the tipping point, papers’ web readership is booming
By Robert Andrews  
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Market indicators
Forget ‘social media Olympics’, these are the mobile games
By Robert Andrews  
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Market indicators
Olympics streaming forecast: TV will rule, mobile outlook cloudy
By Robert Andrews  
Apple iPad 2 Goes On Sale
Market indicators
Young tablet owners more willing to pay for news
By Robert Andrews  
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Market indicators
Despite digital growth, albums’ days look numbered
By Robert Andrews  
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Market indicators
Research: Olympics online viewing may be low
By Robert Andrews  
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Conference reports
FT’s Grimshaw: Digital subs will soon beat print circulation
By Robert Andrews  
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Company strategy
Digital music sales and the role of the post-holiday surge
By Robert Andrews  
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Market indicators
Murdoch’s Times could soon be read mostly digitally
By Robert Andrews  
Market indicators

Digital reading beginning to take Chinese mindshare

The newspaper industry frequently thanks emerging markets growth for the surprising q...

By Robert Andrews  
Market indicators
Forecast: Mobile content, ad sales to hit $67B in 2012
By Robert Andrews  
Market indicators
Analyst: Hardbacks’ dimes-for-dollars gap is three years big
By Robert Andrews  
Market indicators
Digital Music Now Pays Artists More Than Pubs
By Robert Andrews  
Market indicators
France Claims ‘Three-Strikes’ Has Reduced Piracy, But Has It Really?
By Robert Andrews  
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Market indicators
Suddenly, Spotify Is Ad Buyers’ Favourite Thing
By Robert Andrews  
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Market indicators
Music Industry Can See The Light After ‘Least Negative’ Sales Since 2004
By Robert Andrews  
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Market indicators
Social Media Display Fuelling Ongoing Internet Ad Growth
By Robert Andrews  
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Market indicators
Music Streams Join Downloads In U.S. Charts, UK Waits
By Robert Andrews  
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Market indicators
Online Ad Spend Has Overtaken Print In Russia
By Robert Andrews  
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Market indicators
Magazine Publishers Running Ahead Of Auditors With UK Digital Editions
By Robert Andrews  
Revealed: Rate Cards Show UK News Sites’ Bulls And Beggars
Market indicators
Revealed: Rate Cards Show UK News Sites’ Bulls And Beggars
By Robert Andrews  
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Market indicators
News Corp Sees Digital Payments Soften But Not Reverse UK Sales Decline
By Robert Andrews  
Market indicators

Charts: Platform Wars, App Stores And Ecosystems

Smartphone sales have overtaken PC, iPhone app spend is rising and Android is beset b...

By Robert Andrews  
Market indicators
Newspaper Ethics Scandal Has Not Yet Hurt Sun Sales
By Robert Andrews  
Market indicators
Never Mind The Numbers: Mail Online And New York Times Are Chalk And Cheese
By Robert Andrews  
Market indicators
Digital Music Growth Re-Accelerated In 2011 Thanks To New Services
By Robert Andrews  
Market indicators
Research: Professionals With iPads Are Deserting Printed Media
By Robert Andrews  
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Market indicators
China Round-Up: E-book Wars, Digital Music Opportunity And Games Go Large
By Robert Andrews  
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Market indicators
Research: One In 40 In UK Got The Gift Of E-Reader This ‘Kindle Christmas’
By Robert Andrews  
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Market indicators
Charts: What’s Happening To UK Music Sales
By Robert Andrews  
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Market indicators
Online Video Sales Growing In China
By Robert Andrews  
The Apple iPhone 4s Is Released Worldwide
Market indicators
Mobile Data Use Expected To Grow 21x By 2015
By Robert Andrews  
Mobile News Consumption Is Highest In UK
Market indicators
Mobile News Consumption Is Highest In UK
By Robert Andrews  
The Most-Read Newspaper Websites In Europe
Market indicators
The Most-Read Newspaper Websites In Europe
By Robert Andrews  
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Market indicators
Italy’s Paid Content Market Actually Seems Relatively Healthy
By Robert Andrews  
Market indicators

The Internet’s Population Growth Has Stalled

The UK internet population actually fell by one percent in the year to July, accordin...

By Robert Andrews  
Market indicators
Japan Is The World’s Mobile Advertising Powerhouse
By Robert Andrews  
Market indicators
Samsung’s Anti-Apple Campaign Appears To Be Working
By Robert Andrews  
Market indicators
China E-Reader Sales Down Thanks To Lack Of Content
By Robert Andrews  
Market indicators
Slide Deck: The Economist Sees The Rebirth Of Lean-Back Media
By Robert Andrews  
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Market indicators
Google Gobbling Up Even More UK Searches
By Robert Andrews  
Apple iPhone 4 Launches In China
Market indicators
Chinese Flock To Carry Out Mobile Searches
By Robert Andrews  
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