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Human Is The Answer: AppScience’s Lum On Media Measurement

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Simple Is Hard: MadHive’s Berlingo Smoothes CTV Ad Complexity

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Relevance, Not Rocket Science: IRIS.TV’s Hyden On LiveRamp, SpringServe Link-Up

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Modelling For Media: Acquired By TripleLift, 1plusX Reconnects Audience Data

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Go Wide & Narrow: DSPolitical’s Tactics For CTV’s Midterm Moment

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Tag Team: LiveRamp Combines Contextual, Audience Data for Upfront Pitch

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Fluidity By The Sea: Magnite’s McLeggon Lights Up Audiences For Publishers

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GumGum’s Phil Schraeder on Contextual and Creative: The Answer to Attention Gap

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Local CTV Ads Are Hot: MadHive’s Helfgott

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Data Diversity On Univision’s Beet Retreat Agenda

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Better Together: Infillion’s Carone Sees Power In Partnership

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Commerce Media Ready To Explode: GroupM’s Gleason Joins Criteo

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How DCO Boosts ROI: Clinch’s MacIntosh

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All Boats Rise At The Beet Retreat: Magnite’s McLeggon

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Beet Retreat’s ‘Brain Trust’ Will Reset The Rules Of TV: VideoAmp’s Ciancarelli

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Data-Driven TV Can Unify The Market: Spectrum Reach’s Moran

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Yahoo’s Ad Business Growing Under Apollo: Herbst-Brady

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Canoe’s National Addressable Expansion Is A Game-Changer: WarnerMedia’s Levine

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Vizio’s TransUnion Data Deal Supports Ad-Frequency Control: Oz Lang

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Comscore’s ‘Everywhere’ Gets A Phased Roll-Out: Wilson

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Fragmentation Has Unleashed Creative Complexity: Mediaocean’s Nardone

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Multi-Currency Era Needs ‘Total TV’ Approach: Ampersand’s Rosen

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Embrace TV’s Multi-Currency Future: Ampersand’s Pangis

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From Pipes To Scale: DISH’s Patel Rolls Out Addressability

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Tinuiti’s Ahene Sees Retail Networks, Measurement & Metaverse Driving Media

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Samsung Wants To Be The Hub For Games & TV: Kim

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Embracing Unknowns, InfoSum’s Cestaro Opens Up For Connection

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How Retail Media Networks Win-Win-Win: McKinsey’s Huang

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CTV’s Smarts Must Be Matched With Measurement: Samsung Ads’ Wiltshire

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Creative Complexity Needs Heavy Lifting: Comcast Technology Solutions’ Lemberg

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Best Of Both: Why Unruly Thinks Advertisers Should See Supply And Demand

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TVSquared Sells To Innovid For $160M, Kinsella to Lead Measurement

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Efficiency & Equality: Mediaocean’s Dorman Aims At Customer Satisfaction

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Discovery’s Coteman Gears Up For Cross-Platform Launch

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Unpacking Identity: TransUnion’s Spiegel Reclaims A ‘Generic’ Trend

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How Data Is Redefining TV Ads: TransUnion, Univision, TVSquared Execs Discuss

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Data, ‘A Great Equalizer’, Redefines Premium Media: TransUnion’s Swanston

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LG Ads’ Matta Guarantees Outcomes From CTV Ads

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P&G’s Austin Balances Rich Ads, Data Proportionality & Measurement Revolution

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CFlight Driving Collaboration Ahead Of UK Launch: ITV’s Olivia Abraham

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Life After 30 Seconds: Roku’s Helfman Beckons The Future Of TV Ads

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Metaverse ‘Will Have Lot Of Sponsorship Opportunities’: Meta’s Dailey

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Mediaocean’s Goldman Sets Sail For 2022 Ad Growth

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TV Must Leap Into Metaverse’s The Fifth Paradigm: Mastercard’s Rajamannar

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Raging Bull: Sorrell Wants Marketing Data To Match Tech Velocity

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CTV Reaches Diverse Audiences: Fox’s Sherriff

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How Data Latency Impacts Outcomes: TVSquared’s Hindlian

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Hogarth, GroupM Creates Addressable Content Practice As Opportunity Expands

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MAGNA’s Benowitz Seeks A Single Currency Amid 2022 Video Growth

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Brands Need Help Adjusting To Remote Innovation: Mediaocean’s Nardone

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