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‘Mass Relevance’ Aims To Bridge Paid And Earned With Owned
By
Robert Andrews
7th July 2013
FreeWheel’s Heller: Video Audience Is Still Untapped
By
Robert Andrews
3rd July 2013
ZEFR’s BrandID Helps Brands See ‘Enormous Magnitude’ Of YouTube Fan Uploads
By
Robert Andrews
2nd July 2013
Getty’s Digital Video Library Growing By Up To 20,000 Each Month
By
Robert Andrews
1st July 2013
Accuen’s CEO Jacobs: Digital Is Growing, Not Stealing, TV Ad Spend
By
Robert Andrews
27th June 2013
Nielsen Cross-Platform Campaign Ratings Go Public UK
By
Robert Andrews
26th June 2013
Videology’s Jamboretz: Video Ad Tech Consolidation Looming
By
Robert Andrews
26th June 2013
Outbrain Serves Content Marketers In To Editorial Stream
By
Robert Andrews
25th June 2013
Xaxis CEO Lesser: Majority Of Ad Buying Will Be Programmatic
By
Robert Andrews
24th June 2013
In Tobaccowala’s Looking Glass: Ecommerce-Enabled Video Everywhere
By
Robert Andrews
24th June 2013
GroupM’s Norman: Advertisers Must Embrace the “Stream” With Quick Content
By
Robert Andrews
24th June 2013
“Angry Birds” is One of the Biggest Video Channels “On Planet”
By
Robert Andrews
21st June 2013
How Machinima And Ridley Scott Are ‘Incubating’ Digital Sci-Fi
By
Robert Andrews
21st June 2013
VivaKi’s Kurt Unkel: Programmatic Is Here But Mobile Is In Testing
By
Robert Andrews
21st June 2013
New CEO Wants Shazam To Be Destination, Not Utility
By
Robert Andrews
20th June 2013
AP Targets More Live UGC Video Through Bambuser Investment
By
Robert Andrews
20th June 2013
Twitter Is Now The #5 Digital Ad Platform
By
Robert Andrews
19th June 2013
Microsoft Touts ‘100% Always-On’ Xbox One To Advertisers
By
Robert Andrews
18th June 2013
Adobe Finds Tablets Racing Ahead For Retailers
By
Robert Andrews
18th June 2013
Data-Hungry Mail Online Mulls Original-Video Move
By
Robert Andrews
18th June 2013
Adaptive And Addressable: How Connected TV Could Totally Target Ads
By
Robert Andrews
17th May 2013
Xaxis’ Schlikum: Programmatic Automates Repetitive Processes
By
Robert Andrews
15th May 2013
Enders’ Analyst: YouTube Will Make $4 Billion From Ads This Year
By
Robert Andrews
14th May 2013
Videology’s Jamboretz: Asian TV Migrating Straight To Mobile
By
Robert Andrews
10th May 2013
Videology’s Hallam: Video Targeting Is About More Than Age And Gender
By
Robert Andrews
10th May 2013
Nielsen’s Bradford: Old Media Metrics Are Bridge To New World
By
Robert Andrews
10th May 2013
‘Save Programmatic For The End Of The Funnel’
By
Robert Andrews
10th May 2013
Maxus’ Cartwright: Nine In 10 Online Video Ads Are TV Spots
By
Robert Andrews
8th May 2013
Xaxis’ Markarian: ‘Programmatic buying is the future of video advertising’
By
Robert Andrews
8th May 2013
MediaCom’s Hodge: TV And Video Ads Are Not Created Equally
By
Robert Andrews
8th May 2013
Digital Labs’ Tuhami: It’s Not All About Programmatic Ads
By
Robert Andrews
8th May 2013
BBC’s Bowman: Humans Beat Robots At Digital Brand Advertising
By
Robert Andrews
7th May 2013
zeebox’s Next Step: Social TV For Time Shifters
By
Robert Andrews
7th May 2013
FT’s Smith: ‘We Don’t Have A Problem With Native Apps’
By
Robert Andrews
6th May 2013
Nielsen Poring Over First International TV Tracking Data
By
Robert Andrews
3rd May 2013
Reuters Digitizing Its Long Tail To License To Marketers
By
Robert Andrews
3rd May 2013
Xaxis’ Markarian: TV Advertisers Must Think Beyond The 30-Second Spot’
By
Robert Andrews
3rd May 2013
‘One Big Campaign’: Maxus Melds TV, Video Ad Buying
By
Robert Andrews
3rd May 2013
Enders’ Consultant Maude: Content Is Key For Video Upstarts
By
Robert Andrews
1st May 2013
Videology’s Hallam: ROI on VOD a Reality
By
Robert Andrews
1st May 2013
Nielsen Ratings: ‘Bringing TV Sense to Video Ad Buying,’ Videology’s Jamboretz
By
Robert Andrews
1st May 2013
Data Boom: GroupM Targets Audiences with Xaxis Unit
By
Robert Andrews
30th April 2013
Angry Birds Toons Already Pulling ‘Phenomenal’ Audience
By
Robert Andrews
24th April 2013
Interview: Google expands mobile mag products amid web threat
By
Robert Andrews
13th December 2012
Interview: Spotify exec on royalties and keeping labels happy
By
Robert Andrews
10th December 2012
Interview: How News Corp’s Times will use cheap tablets to sell content
By
Robert Andrews
6th December 2012
Interview: Sony keeps iOS close as it waits for Apple TV
By
Robert Andrews
31st August 2012
Interview: TuneIn CEO plans radio ad pre-rolls, personalization
By
Robert Andrews
29th August 2012
Interview: How China’s giant Tencent makes users pay
By
Robert Andrews
13th August 2012
Interview: Olympics’ social boss says media should join the network
By
Robert Andrews
20th July 2012
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