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Xaxis’ Hanlon: Verification Is Key Driver Of Video CPMs
By
Robert Andrews
2nd January 2014
WebRTC Lights Up Tokbox’s Video Chat Plans
By
Robert Andrews
30th December 2013
clypd Fuelled Up To Bring Programmatic Ads To TV
By
Robert Andrews
29th December 2013
Civolution Aims To Better Target TV-Synced Ads In 2014
By
Robert Andrews
29th December 2013
Tokbox CEO: WebRTC Can Power Remote Learning By Video
By
Robert Andrews
23rd December 2013
Kantar’s Breheney Sees Mixed Uses For TV Tuning Data
By
Robert Andrews
23rd December 2013
YouTube’s Skippable Ads Keep 50% More Viewers
By
Robert Andrews
23rd December 2013
Videology’s Astley: Videos Are Advertisers’ ‘Blank Canvas’
By
Robert Andrews
20th December 2013
Google Expects Consolidation In Programmatic Ad Market
By
Robert Andrews
19th December 2013
Real Media’s Pangis: Even Super-Creative Ads Will Go Programmatic
By
Robert Andrews
19th December 2013
Mindshare’s Powell: Advertisers Need Price Stability
By
Robert Andrews
19th December 2013
Brightcove’s Lai: 2013 Was The Year Of Mobile-First
By
Robert Andrews
18th December 2013
WPP Has “Largest Programmatic Media Platform” with Xaxis and 24/7 Real Media Merger
By
Robert Andrews
18th December 2013
Roku Helps Video Partners Try To Crack OTT Ads
By
Robert Andrews
16th December 2013
Adobe’s Towes: How Big Data Can Drive Video
By
Robert Andrews
16th December 2013
German Start-up “wywy” Raises $7 Million to Globalize Second-Screen Ads
By
Robert Andrews
16th December 2013
Videology’s McKee: Analogue Data Is Changing Digital Ads
By
Robert Andrews
12th December 2013
Xaxis’ Hanlon: TV Is The Future Of Online Video Ads
By
Robert Andrews
12th December 2013
Civolution’s TV Data Powers 60% Uplift In Social Ad Performance
By
Robert Andrews
12th December 2013
Kantar’s TV Data Helps Xaxis Target Online Ads
By
Robert Andrews
12th December 2013
Google Media Platform Sales Head: We’re Ready For Video Advertising Boom
By
Robert Andrews
12th December 2013
Comigo Want To Socialize And Commercialize Internet TV
By
Robert Andrews
12th December 2013
Brightcove’s Lai: Online Video Will Become Linear TV
By
Robert Andrews
12th December 2013
Rubicon’s Katsur: Three Years Until Premium Video Supply Meets Demand
By
Robert Andrews
12th December 2013
Rightster Bags New Content Deals After IPO
By
Robert Andrews
10th December 2013
‘Huge Focus On Video’ In 2014 For Newly-Merged Xaxis, 24/7
By
Robert Andrews
10th December 2013
Xaxis’ Schlickum: Marketers Must Use Data To Tell Stories
By
Robert Andrews
9th December 2013
Video’s Programmatic Flip Is In The Bidded Switch
By
Robert Andrews
9th December 2013
Akamai Wants To Turn Consumer Gadgets In To Video Nodes
By
Robert Andrews
5th December 2013
Nielsen’s Bradford: Programmatic Will Become “Victim Of Its Success”
By
Robert Andrews
5th December 2013
Videoplaza Aims To Tackle Ad Blockers’ Threat To Video Ads
By
Robert Andrews
5th December 2013
Unruly’s Townend: Human Emotion Can Turbocharge Programmatic
By
Robert Andrews
5th December 2013
Nielsen’s Bradford: TV & Online Measurement Are Coming Together
By
Robert Andrews
4th December 2013
Responsive Design Is Key To Cross-Platform Advertising
By
Robert Andrews
4th December 2013
GroupM’s Patel: Programmatic Needs Cross-Platform Creative To Soar
By
Robert Andrews
3rd December 2013
Videology’s Eisenstein: Ad Nets Must Do More On Brand Safety
By
Robert Andrews
2nd December 2013
IAB UK’s Chester: Industry Must Calm Marketers’ Programmatic Fears
By
Robert Andrews
2nd December 2013
Video Ad Formats ‘Still Not Suited To Multi-Platform’
By
Robert Andrews
1st December 2013
GroupM’s Patel: Video Scarcity Makes Ad Exchanges Unnecessary
By
Robert Andrews
29th November 2013
Xaxis’ Bidon: Programmatic Has Nothing To Do With Pricing
By
Robert Andrews
27th November 2013
Videology’s McLachlan: Programmatic On Broadcasters’ Agenda
By
Robert Andrews
27th November 2013
Video Ad Networks Must Become Unique To Survive
By
Robert Andrews
26th November 2013
Perform’s Wilson: Programmatic Brings New Advertisers
By
Robert Andrews
26th November 2013
Guardian’s Gentry: Programmatic Can Be Best For Video
By
Robert Andrews
26th November 2013
The Guardian Now More Popular In US Than UK
By
Robert Andrews
26th November 2013
The Economist Adding Scroll-Linked Video Ads From Teads
By
Robert Andrews
25th November 2013
Unruly’s Townend: Programmatic Ads Must Embrace Emotion
By
Robert Andrews
21st November 2013
Perform Group’s Wilson: TV Metrics Work For Online Video Buyers
By
Robert Andrews
20th November 2013
IAB’s Chester: Programmatic Has Significant Market Share
By
Robert Andrews
20th November 2013
WPP’s GroupM Unit Says Half of Agency’s Video Ads in EMEA are “Targeted”
By
Robert Andrews
20th November 2013
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