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NewFronts Will Be Bigger, Open To Smaller Firms, IAB’s Rothenberg
By
Robert Andrews
17th March 2015
Screen Size Not The Only Mobile Responsive Variable: Adaptive’s Lynch
By
Robert Andrews
16th March 2015
Viewability Will Hike Online Ad Prices: Xaxis’ Chair David J. Moore
By
Robert Andrews
15th March 2015
VivaKi’s Reorg Embeds Programmatic Through SMG: Delaney
By
Robert Andrews
13th March 2015
Publishers, Broadcasters Going ‘Programmatic-First’: SpotXchange’s Buckley
By
Robert Andrews
11th March 2015
Quantcast Brings Its Data Play To The Table: SVP D’Souza
By
Robert Andrews
10th March 2015
Viewability Is Stepping Stone To TV-Style Online Ad Pricing: MRC
By
Robert Andrews
9th March 2015
Gaming Is The New Cinema: AdColony’s Barash
By
Robert Andrews
9th March 2015
AOL Goes Short At Prime-Time To Reach Viewers: Martinez
By
Robert Andrews
8th March 2015
Civolution Syncs TV, Online Ads For Amplification
By
Robert Andrews
6th March 2015
Brands Not Afraid To See Full Ad Data: Veenome’s Lenane
By
Robert Andrews
4th March 2015
Nielsen’s Hohman Ready To Measure Netflix
By
Robert Andrews
4th March 2015
MySpace Userbase Is Now Viant’s Giant Ad Targeting Machine
By
Robert Andrews
4th March 2015
Videology’s Gaskamp: Most Of Our Ads Are Upfront
By
Robert Andrews
3rd March 2015
Digital Isn’t Boosting Overall Ad Growth Much: comScore’s Fulgoni
By
Robert Andrews
2nd March 2015
Ad Tech Consolidation Doesn’t Mean Walled Gardens: BrightRoll’s Mosher
By
Robert Andrews
2nd March 2015
eXelate Launching TV-Mobile Ad Solution: CEO Zagorski
By
Robert Andrews
1st March 2015
Retargeting is Huge on Mobile, Video is Next, Criteo’s Deichert
By
Robert Andrews
1st March 2015
Social Sharing Drives Video Ad Returns: Unruly’s Kosinski
By
Robert Andrews
26th February 2015
Small TV Networks Allow Programmatic Buying By Magna Global Advertisers
By
Robert Andrews
25th February 2015
Teads Outperforms Competitors In Video Ads, Nielsen Commissioned Study
By
Robert Andrews
25th February 2015
Google’s AdX Bigger Than Global Stock Markets: Vanderzee
By
Robert Andrews
25th February 2015
Ad Sellers Not Equipped For Programmatic Fight: Adomik’s Shaevitz
By
Robert Andrews
23rd February 2015
Programmatic TV’s Future Is Four-Fold: SpotXchange’s Cooke
By
Robert Andrews
22nd February 2015
‘Always-On’ Advertising Moving To The Hub: Rocket Fuel’s Skinner
By
Robert Andrews
22nd February 2015
Not Enough Data About Video Content: Coull’s Watkins
By
Robert Andrews
22nd February 2015
Ad Creatives Going Through Renaissance: AOL’s Martinez
By
Robert Andrews
21st February 2015
The Four Components Of Video ROI: Videology’s Castree
By
Robert Andrews
20th February 2015
VivaKi Spreads Its Expertise Across SMG: Delaney
By
Robert Andrews
19th February 2015
Mexicans Embracing Mobile Video in Big Numbers: Azteca’s De Cervantes
By
Robert Andrews
19th February 2015
Simulmedia Shows Purchase Outcomes From TV Ads: Glantz
By
Robert Andrews
19th February 2015
Dailymotion Boosts Ad Income With Private Exchange: Pigasse
By
Robert Andrews
17th February 2015
Ad Fraud Is Not As Widespread As You Think: comScore CEO
By
Robert Andrews
13th February 2015
Chinese VOD Getting Combined Theater, Online Movie Window: iQiyi’s Yansong
By
Robert Andrews
13th February 2015
Outbrain Uses Data To Improve Content Marketing: LaCour
By
Robert Andrews
13th February 2015
Addressable TV Needs Standards: Modi’s Jamie Power
By
Robert Andrews
12th February 2015
“An Uncertain Time” in AdTech: Nielsen’s Feigenson
By
Robert Andrews
12th February 2015
Time Inc Sees Greater Role For Video Across Brands
By
Robert Andrews
12th February 2015
Hulu ‘Going Big’ On Original Commissions Ahead Of NewFronts
By
Robert Andrews
12th February 2015
Authenticated Online Viewing Is Booming: FreeWheel’s Rooke
By
Robert Andrews
12th February 2015
Teads Aims For Wider Footprint After New Funding
By
Robert Andrews
12th February 2015
Data Can Drive Creative: Eyeview CEO Harnevo
By
Robert Andrews
11th February 2015
How Viewster Picks Video For Nerdy Millennials
By
Robert Andrews
10th February 2015
Facebook And Emotional Video Will Boom: Unruly’s Kosinski
By
Robert Andrews
9th February 2015
SpotXchange To Open More EU Offices: Buckley
By
Robert Andrews
9th February 2015
The New York Times has Moved to HTML5 Player, Here’s Why
By
Robert Andrews
9th February 2015
Apps Are Hot, “Web Is AM Radio”: Jun CEO Reichgut
By
Robert Andrews
9th February 2015
Advertisers Starting To Slice Up Ad Spots: Innovid’s Chalozin
By
Robert Andrews
8th February 2015
‘Tech Stack’ Proliferation Hurts Advertisers: Videology’s Castree
By
Robert Andrews
6th February 2015
Live Viewing Over Connected TV’s up 200%: FreeWheel’s Rooke
By
Robert Andrews
6th February 2015
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