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TV-Synced Digital Ads Next Best To Addressable TV: IPG’s Stoller
By
Robert Andrews
17th August 2015
Cadreon’s Kumar Sees ‘Advanced TV’ Solving Measurement
By
Robert Andrews
13th August 2015
FreeWheel Targets Ads to Set-top Boxes via Canoe Collaboration
By
Robert Andrews
13th August 2015
Facebook Video Is Great, But Has Two Challenges: OMD’s Winkler
By
Robert Andrews
12th August 2015
How Brands Can Reach Rivals’ Audience via The Second Screen
By
Robert Andrews
12th August 2015
Xaxis’ Grether Expects Programmatic TV Early In 2016
By
Robert Andrews
11th August 2015
Tapad’s O’Loughlin Shows Ad Effect Across Devices
By
Robert Andrews
10th August 2015
Nielsen Bakes Measurement In To OTT Video Boxes
By
Robert Andrews
10th August 2015
4C’s Neuhauser Helps Brands Understand 1.5bn Consumers
By
Robert Andrews
6th August 2015
Taboola Adds Gannett But Wants The World Of Content
By
Robert Andrews
6th August 2015
Forbes CEO Perlis Sees Gold In Collision Of Creativity And Tech
By
Robert Andrews
6th August 2015
AppNexus CEO O’Kelley Fights Facebook’s ‘Walled Garden’
By
Robert Andrews
4th August 2015
The Trade Desk’s Stempeck Talks TV Ad Targeting
By
Robert Andrews
4th August 2015
Taboola Adds AP To List Of Publisher Clients
By
Robert Andrews
3rd August 2015
4C Insights Acquires Teletrax to Drive Addressable TV Ad Decisioning
By
Robert Andrews
31st July 2015
Hearst CEO Swartz’ Career Advice: Follow Your Passion To The Top
By
Robert Andrews
30th July 2015
Addressable TV will Provide Unprecedented Granularity, SMG’s Scheppach
By
Robert Andrews
28th July 2015
WPP’s Sorrell Wants Nikkei To Make FT More Ad-Friendly
By
Robert Andrews
24th July 2015
Addressable TV Can Unleash TV Ad Creativity
By
Robert Andrews
23rd July 2015
The Future Is The Vast, Unconnected World: Facebook’s Everson
By
Robert Andrews
22nd July 2015
The Evolution of TV Buying and What’s Next: GroupM’s Gotlieb
By
Robert Andrews
17th July 2015
Time Inc. CEO Ripp Sees Media Future ‘All Up For Grabs’
By
Robert Andrews
16th July 2015
Ad Agencies Will Have Renaissance Amid Math And Magic: iHeartRadio’s Pittman
By
Robert Andrews
16th July 2015
Brand Agency Reviews Should Not Be Spreadsheet Exercises: GroupM’s Proctor
By
Robert Andrews
14th July 2015
BBC News Moves With ‘Sticky Video’ Times: Davies
By
Robert Andrews
13th July 2015
From Data-Informed To Fully Addressable: Videology’s Ferber
By
Robert Andrews
13th July 2015
Ad Buyers Need Standardized Viewability Metric: Teads’ Daily
By
Robert Andrews
13th July 2015
How Transparent Does Ad Tech Really Need To Be, AMNET’s Karandikar Wonders
By
Robert Andrews
13th July 2015
Brands Want More Info From Trading Desks: Unbound’s Brunick
By
Robert Andrews
13th July 2015
Heineken Uses Programmatic To Better Understand Customers
By
Robert Andrews
8th July 2015
Ad Tech Is Not ‘One-Size-Fits-All’: Carat’s Jarvie
By
Robert Andrews
8th July 2015
MediaVest’s AOD Reorg ‘Benefits’ Our Campaign: Heineken’s Amram
By
Robert Andrews
8th July 2015
Pitchapalooza: Media Change is Driving Agency Reviews
By
Robert Andrews
8th July 2015
Civolution’s Teletrax Focuses On TV-Synced Digital Ads
By
Robert Andrews
7th July 2015
Big Change in Video Ad Format with the Rise of Vertical (Portrait), GroupM’s Rob Norman Explains Why it Matters
By
Robert Andrews
6th July 2015
Omnicom And Partners Push Ads To Drive Commerce: Nelson
By
Robert Andrews
6th July 2015
How Choice Enhances Ad Engagement: true[X]’s Levy
By
Robert Andrews
6th July 2015
VivaKi’s Bertozzi Sees Advertisers’ Programmatic Confusion Dissipating
By
Robert Andrews
5th July 2015
Ad Fraud Is An Erupting Volcano: Bank of America’s Paskalis
By
Robert Andrews
5th July 2015
Vivaki, Cadreon: How Ad Agencies Are Rebooting Their Programmatic Ops
By
Robert Andrews
5th July 2015
Bloomberg Focused On Hiring For Digital Age: Caine
By
Robert Andrews
5th July 2015
Publicis’ Lévy Says, In Future, ‘Ideas Will Be King’
By
Robert Andrews
2nd July 2015
Rubicon’s Stevens Sees Retailers Becoming Publishers
By
Robert Andrews
1st July 2015
Bankoff Wants Vox’s Video On Mobile And Everywhere
By
Robert Andrews
29th June 2015
Mondelēz’s Bough Wants To Build Bigger, Better, Faster “Unicorns”
By
Robert Andrews
29th June 2015
On Daily Mail’s TV Show, ‘The Site Is The Star’: Steinberg
By
Robert Andrews
28th June 2015
Daily Mail, Dr. Phil Consummate Story Sharing With TV Show Marriage
By
Robert Andrews
28th June 2015
Shane Smith on Vice, Brands, Pinterest & Video For Millennials
By
Robert Andrews
28th June 2015
‘Under Siege’: Kawaja On How Mad Men Are Fighting Back
By
Robert Andrews
26th June 2015
Advertising Must Get Back To Creativity: Starcom’s Richman
By
Robert Andrews
26th June 2015
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