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The End Of The Advertising Era Is Upon Us: BoA’s Paskalis

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To Side-Step Ad Blocking, Get Out Of Advertising, Brand Execs

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What Price The Data That Fuels TV Revolution?

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All Boats Rise On Publishers’ Programmatic Partnerships: Rubicon Project’s Novak

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Industry Should Scale Up Social TV Ads: Mediaocean’s Palmer

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Never.no Puts Social Feedback In TV & Video Ads

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Should Brands Make Content People Would Pay For?

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How GroupM Establishes Trust With Private Marketplaces

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Is It Time Ad Land Refocused From Data To Creative?

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Ad Blocking Now Mainstream But Needs Nuance: Ghostery’s Tillman

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Mike Bologna’s Three Prerequisites For Addressability

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Will Content Costs Will Force Netflix To Run Ads?

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Marketers Go It Alone For Ad Tech and Eyeview is Launching a DSP

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Addressable TV Ad Spend Up 3x: SMG’s Scheppach

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Addressable TV Is Here, Now And Small: IPG’s Bayer

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Future Of OTT TV Ads Is Better Engagement: Roku’s Rosenberg

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Dish Opens Up Addressable TV To Real-Time Bids

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The Challenges In The Road To Targeted TV Ads

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Media Measurement Is Broken: GroupM’s Gotlieb

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Ads Must Work To Earn Back Users’ Respect: BoA’s Paskalis

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To Fend Off Fraud Robots, Buy Ads Direct: NYT’s Zimbalist

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Ad Blocking Is Symptom Of Customer Abuse

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true[X] Doesn’t Serve Fox Alone, explains COO David Levy

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Clean Up Mobile To Beat Ad Blockers: GroupM’s Montgomery

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Publishers, Hack Your Way To Better Ads: OMD’s Winkler

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Rates Trump Fraud Amongst TV Firms’ Concerns: Operative Research

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Audiences Are Fluid, Not Generic: Lotame CRO

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Viewability Is A ‘Baseline’ For Buying Ads: Moat CEO

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Advertisers Must Be Accountable For Performance: DoubleVerify CEO

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Eyeview Offers Addressable TV Ads with Cablevision, DISH Inventory & Programmatic TV w/ Clypd and WideOrbit

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It’s Not TV Or Digital, It’s Video: AT&T AdWorks’ Dunsche

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Verizon Is An ‘Oil Field’ Of Data For AOL Ads, Content Delivery

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Programmatic TV And Video Are Two Different Worlds: SpotX’s Cooke

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eXelate Will Extend Nielsen Across Europe: MD Bennathan

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Mobile Video Ads Will Boast One-To-One Creativity: Rubicon’s Novak

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Viral Video Unleashes Marketers: Virool CEO Debelov

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Wywy Aims To Show TV Ad ROI, Co-Founder Says

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Weather Channel’s Agus Ponders Programmatic’s Global Challenges

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Ad Tech Industry Needs More Diversity: SMG’s Stranger

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Ripp Readies For Another Big Media Transformation

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JWT’s Jeffrey Looks Ahead, Not Back, To Advertising’s Creative Destruction

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TiVO CEO Rogers: Looking Forward To Constant Motion

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How Addressability Will Change TV Ads: 4C’s Neuhauser

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Ad Tech Has Made Life Harder And More Expensive: Furious’ Swartz

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Video Is An Antidote To Mobile Ad Blocking: Mediaocean CEO

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Clients Want Mix Of Programmatic Tools: Tremor Video’s Bill Day

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Programmatic Is Changing The Media Landscape: TubeMogul’s Reid

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Customer Experience Comes Before Ad Monetization For Belgium’s Proximus

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Belgium’s Medialaan Gears Up For Dynamic Ad Insertion

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Biggest Ad Challenge Is ‘Invalid Traffic’: comScore’s Trigg

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