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CTV & Open Internet Can Thrive In New World Of Identity: Trade Desk’s Foyle

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Valentino On Disney’s Diverse Digital Ad Future

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How OMD UK Re-Architected To Follow Light TV Viewers

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The VOD Boom Worsened Fragmentation: Publicis’ Whitesel

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How CTV Is Evolving: XUMO’s Jerrold Son

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Digitas’ Weeks Urges Brands To Adopt CTV At This Year’s Upfront

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WPP’s Choreograph Leads The Dance To First-Party: CEO McDonald

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Automation & Partnership Key To Future TV: Comcast’s Lemberg

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Post-Lockdown Inventory Constraint Is Tailwind For Weather Group’s Bekkedahl

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Alcohol Brands Tap CTV To Find Lost Linear Viewers: Constellation’s D’Souza

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Canoe Turns Up The Heat On Linear Addressable: Pizzurro

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‘Wild West’ Addressable TV Needs Standards: AMC’s Bayles

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Hearst Leans On Partner Tech To Smoothe Complexity: Lustgarten

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This Upfront, Brands Are Switching On To Addressable-First TV Ad Strategy: GroupM’s Soch

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Matrix Solutions’ Gorman Sees Gateway To Media’s Future

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Linear TV Isn’t Going Away: Beachfront Media’s Maccaro

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TV Ad Volumes Are Exploding: Comcast’s Nunn

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Piecing It Together: Amobee’s Daft Re-Unifies Distribution For Media Owners

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AI is Building Ad Creatives On The Fly: IBM’s Olesnevich explains

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YouTube In Context: Essence’s Fisher Heeds Platform’s Growth

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After IDFA, Mobile Is Identity Gold For CTV: Sabio & App Science’s Rahim

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Endless Endpoints: Finding & Overcoming CTV Ad Complexity With Publicis’ Askinasi

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TransUnion is Powering OpenAP’s ID Solution

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Upfronts Rebooted: LiveRamp’s Prasad On New-Look TV Ad Market

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QR Codes Are Powering TV E-Commerce, Flowcode’s Jim Norton explains

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Of Pods & Context: Mike Baker On CTV’s Opportunities For Improvement

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With Tech In Tow, TV Upfronts Still Matter: Wavemaker’s Rinaldi

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Comscore’s Hinnant: Massive, Passive Measurement Is A Panel-Beater

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The Troika Of Intent: Norman Says New Ad Signals Are Here

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Powering Dentsu’s DELTA Is Just The Start: VideoAmp’s Parkes

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YouTube’s Evolution To A Media Monster: Tony Weisman

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INVIDI Ramps Up For CTV & Solving Addressable’s Three Frictions: Kubin

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Addressable Can Address The Upfronts, Complexity Can Be Smoothed: Canoe’s Porter

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Keep Calm, It’s Still TV: ViacomCBS’ Dean Soothes Buyers On Addressable Ads

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Burgers Beyond Broadcast: How McDonald’s Agency Uses CTV For QSR

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The need for trust and transparency in digital advertising is now more obvious than ever

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FreeWheel’s New Tech Splits TV Ad Impressions: Wallace

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Activate & Buy: The Trade Desk’s Danziger Advances & Integrates Unified ID 2.0

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Addressable TV Isn’t Just A Test Anymore: WarnerMedia’s Blumberg

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Epsilon’s CORE ID Integrates With Trade Desk To Bolster Identity Drive

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IRIS.tv Nails $18 Million Round led by Intel Capital

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Act Now Or Miss The Window: Addressable TV Research Is ‘Call To Arms’

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Ad Buyers Want Unified Measurement: LiveRamp’s Prasad

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Samba’s Navin Sees TV ACR Evolving, Strikes 605 Deal

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TripleLift Investment Funds Next Innings For CTV: Lewine

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After The Cookie, Spark Has A New Ad Recipe, Giacosa Says

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The evolution of the TV customer

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The Cookieless Cookie Co.: How Mondelēz Went All-In For Consumer Data

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Addressable TV Is Too Complex, Buyers Say. Verizon Media Wants To Change That

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Comcast Lets Fox Sell VOD Addressable Ads on Set-top Boxes

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