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Context
Insights
Viewpoints
Companies
Events
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Beet Retreat Santa Monica 2022 presented by Ampersand, MiQ, Nielsen, PubMatic, T-Mobile Advertising Solutions & The Trade Desk
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Topic
Topic
Topic
Executive Views
Premium Content In The Gated Community: LG Ads’ Matta On CTV
Executive Views
David & Goliath Brands Will Play Together In CTV Ad Space: Mediaocean’s McGrory
Executive Views
Scale And Personalization For Local TV Ad Targeting: Gamut’s Gaynor
Executive Views
Automation Isn’t Automatic: MiQ’s Chughtai On Solving Programmatic Problems
Executive Views
Build A Bridge To Raise Up Addressable TV: Ampersand’s Pangis
Executive Views
Truthset’s McKinley Assembles Billions Of Datapoints In The Quest For Quality
Executive Views
Household IDs Can Mislead, Content IDs Address The Moment: IRIS.TV’s Garthwaite
Executive Views
Making Programmatic Normal In TV: The Trade Desk’s Richardson
Executive Views
Don’t Overlook Easy: Cadent’s Yi Says Identity Starts At Home
Executive Views
Join The First-Party Party: TripleLift’s Plug
Executive Views
Addressable TV Gets Light Viewers On The Rebound: DIRECTV Advertising’s Brown
Executive Views
The Perils Of Blossoming Call For Voltron: PubMatic’s Scaglione Urges AVODs To Grow Responsibly
Executive Views
The New Agnostics: MiQ Says Faded DSP Dream Fuels Need For Connectivity
Executive Views
All In ONE: Nielsen Commits To Count Without Bias, Using Data And Panels
Executive Views
Recession Will Drive Measurable, Addressable Growth: LiveRamp’s Clinger
Executive Views
Tubi’s Rotblat Expects To Accelerate In A Tricky Market For Paid Streaming
Executive Views
New Currencies Are Old News: Comscore’s Carol Hinnant
Executive Views
Excitement & Inertia: Albertsons’ Argyilan Wants A ‘Co-Op Garden’ Approach To CTV, Retail Media
Executive Views
Conquering Europe In A Strategic Storm: RTL AdAlliance’s Coruble
Executive Views
How To Help Programmatic TV Take Off: FreeWheel’s Loria
Executive Views
Experience Is Everything: Adobe’s Colella On The ‘Do-Or-Die’ Journey To Stickiness
Executive Views
Netflix Ads & Digital Competition Are Shaking-Up Ad Industry Dynamics: Trade Desk’s Richardson
Executive Views
Too Much Targeting? How Programmatic Works On TV: MiQ’s Rondon
Executive Views
New Ad Models Will Help Data Education: Spark Foundry’s Giacosa
Executive Views
Inclusion, Courage & Growth: Nielsen’s Atai On Measuring Values By Action
Executive Views
How Attention Peaks Are Activated: Finecast’s Lewis
Executive Views
Ampersand’s Rosen Urges Local Innovation, Sees New Era Of Focus
Executive Views
CTV Ad Confidence Has Reached A Tipping Point: PubMatic’s Dozeman
Executive Views
Warner Bros. Discovery Preps New Multi-Screen Measurement Tests
Executive Views
What Buyers Want: PubMatic’s Steinberg On The New TV
Executive Views
Nielsen’s Big Quarter: Thomas Previews ONE Ads Launch
Executive Views
From Programmatic To Proliferation: MiQ Chughtai Aims To Bust Complexity
Executive Views
Trade Desk’s Richardson Wants Bigger, Faster TV Ad Sales Evolution
Executive Views
App Behavior Could Quickly Reveal Black Friday Ad Impact: T-Mobile’s Peralta
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