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Context
Insights
Viewpoints
Companies
Events
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Beet Retreat Santa Monica 2021 presented by FreeWheel, IRIS.TV, Samba TV, TransUnion & Warner Music Group
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Topic
Topic
Topic
Executive Views
TVSquared Sells To Innovid For $160M, Kinsella to Lead Measurement
Executive Views
Drop The Egos & Lower The Walls: TVSquared’s Kinsella Says Software Can Solve A Measurement Mess
Executive Views
OTT Ad Rates Booming On Buyer Maturation, Effectiveness & Scarcity: SMI’s Tatta
Executive Views
NBCUniversal Joins Alt-Currency Movement, Taps iSpot.tv For Next Upfront
Executive Views
Come Together: Operative’s Fischmann Wants Programmers & MVPDs To Get Closer
Executive Views
Discovery Acquires 10% Stake in TV Ad-Targeting Group OpenAP
Executive Views
WMX Re-Thinks The Artist-Audience-Advertiser Trinity: Moran
Executive Views
How Blockgraph Works: Schleider Combines ISP & TV Data
Executive Views
SpringServe Is Magnite’s Springboard For Improving CTV Ad Experience
Executive Views
A Basket Of Currencies, Complete Coverage: Comscore’s Livek On The Future Of Measurement
Executive Views
Addressability Is Going Up The Funnel: Ampersand’s Barnet
Executive Views
From Quality To Quantity: How Conviva Became A Video Measurement Powerhouse
Executive Views
Solving Identity’s Black Holes: OpenAP’s Levy
Executive Views
Europe Is Forming New Alliances To Control Its TV Ad Data Destiny: RTL’s Coruble
Executive Views
Why AI Is Needed For Context’s Heavy Lifting: Comcast’s Nunn
Executive Views
The Danger Of TV’s New Walled Gardens: Unruly’s Sottile
Executive Views
A Currency For Every Category: Samba TV’s Navin
Executive Views
You Are What You App: Why Mobile Drives TV Targeting, According To Sabio
Executive Views
Unifying Inventory Is Key CTV Buyer Challenge: Experian’s Danaher
Executive Views
Agencies Should Look Closer At FAST’s Middle Tier: TripleLift’s Shields
Executive Views
Of Cats & Context: Consumers Define Their Own ‘Premium’, ENGINE’s Schiller Says
Executive Views
‘I’ve Automated Myself’: Cadent’s Power Creates Self-Serve Efficiencies For TV Traders
Executive Views
Agnosticism & Privacy At Speed: InfoSum’s Cestaro On The Data-Sharing Challenge
Executive Views
Beyond Point Solutions: Mediaocean’s Gupta Targets Three-Layered TV Ad Efficiency
Executive Views
How Programmatic Plays Differently On TV: Magnite’s Buckley
Executive Views
The Future Of Measurement Is Multi-Layered: Samba TV’s Magel
Executive Views
Explosion After Inertia: FreeWheel’s Clark On Advanced TV Evolution
Executive Views
OpenAP’s New XPm Brings Cross-Platform Deduplication To TV, CEO Levy Says
Executive Views
Brands Want TV Makers To Share ‘Whole-House’ Viewing Data: Essence’s Fisher
Executive Views
Context Is Rebooted For CTV: IRIS.TV’s Hyden
Executive Views
Video Headwinds Bring Agency, Measurement Changes: Samba TV’s Belaidi
Executive Views
‘We’re Here To Play’: TransUnion Favors Integration In TV Foray
Executive Views
IRIS.TV Lets Finecast Buyers Target Through The Eye Of Context: Garthwaite
Executive Views
Defy Measurement Inertia: NBCU’s Abcarian Moves Beyond ‘Crappy Counting’
Executive Views
At the Beet Retreat, Industry Can Collaborate To Solve & Grow: FreeWheel’s Clark
Executive Views
Why We Beat A Path To Beet Retreat: TransUnion’s Matt Spiegel
Executive Views
The Post-Meter Future Is Multi-Currency: Samba TV’s Navin
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