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Context
Insights
Viewpoints
Companies
Events
Sources
Beet Retreat San Juan 2022 presented by AppScience, Infillion, MadHive, SpringServe, Univision & VideoAmp
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Topic
Topic
Topic
Executive Views
Through The Looking Glass: VIZIO’s Norcross Fuels The Future
Executive Views
Prioritize Addressable: DISH’s Schweitzer Urges Buyers To Reboot
Executive Views
Partnerships Make All TV’s Boats Rise: Paramount’s Zilberbrand
Executive Views
The Recipe For A New Currency: Comscore’s Wilson
Executive Views
Dynamic Ad Creative Could Boost Diversity: Tr.ly’s Maestre
Executive Views
Local Is Lightning: 3x Growth In Audience-Based Buying Since COVID-19, VAB’s Cunningham Says
Executive Views
Upfronts Without Nielsen Is A Can Of Worms: TVSquared’s Ivins
Executive Views
Agencies Need To Look Like Ad-Tech: Essence’s Fisher
Executive Views
Yahoo! Seeing 4x More Brands Buying Upfront Programmatic TV
Executive Views
How To Measure Cross-Platform TV: Blockgraph’s Jason Manningham
Executive Views
Don’t Forget The Creative: Tr.ly’s Maestre On Customizing With Data
Executive Views
The Funnel’s Not Fuzzy: Upwave’s Kelly On ‘Performance Branding’
Executive Views
Deterministic Data Can Drive New Currencies: Conviva’s Shears
Executive Views
Outcomes Are the New Table Stakes: Samba TV’s Coon on TV’s New Efficacy
Executive Views
Balancing Enablement & Standards: SpringServe’s Hirsch on CTV Commodization
Executive Views
Household Targeting Can Teach Digital New Tricks: MadHive’s Berlingo
Executive Views
Media Should Seize Accessibility’s Infinite Possibilities: Infillion’s Rossi
Executive Views
How Tags & Tools Can Save The TV Experience, Beachfront’s Tom St. John
Executive Views
Connected Creative Is The Conduit: Innovid’s Hogue
Executive Views
Lifting The Veil: VideoAmp’s Bohm Seeks Speed, Audience & Context From TV’s New Metrics
Executive Views
Partner Or Die: Magnite’s McLeggon on Enabling CTV Through Connections
Executive Views
Partnership Will Drive New-Wave Media Measurement: Sabio’s Stimmel
Executive Views
From CTV to DOOH: SpringServe’s Signore on the Synergy of Signage
Executive Views
With $80M in New Funding, EDO Uses AI To Take TV Performance Data Upstream
Executive Views
Playing The Partnership Game: Infillion’s Carone Aims To Soothe ‘Tech Exhaustion’
Executive Views
Beyond Sticks: LG Ads’ Matta Says OEMs Are Seizing The OTT Initiative
Executive Views
Building Local’s Toolbelt In TV’s Third Renaissance: MadHive’s Marino
Executive Views
Beyond The Pod: Roku’s Helfman Gets Creative With TV Ads
Executive Views
Weaning Off CPMs: Sabio’s Stimmel Goes Beyond ‘Blunt’ TV
Executive Views
Three Keys For Alt.Currency Success: VideoAmp’s Ciancarelli
Executive Views
UID 2.0 Supports TV’s Next-Gen Sports Play: The Trade Desk’s Gangwar
Executive Views
Solving Under-Valued Ads Takes Innovation: VideoAmp’s Goski
Executive Views
To Fight SVOD, The TV Experience Must Respect Viewers: Infillion’s Baker
Executive Views
Human Is The Answer: AppScience’s Lum On Media Measurement
Executive Views
Simple Is Hard: MadHive’s Berlingo Smoothes CTV Ad Complexity
Executive Views
Relevance, Not Rocket Science: IRIS.TV’s Hyden On LiveRamp, SpringServe Link-Up
Executive Views
Modelling For Media: Acquired By TripleLift, 1plusX Reconnects Audience Data
Executive Views
Tag Team: LiveRamp Combines Contextual, Audience Data For Upfront Pitch
Executive Views
Fluidity By The Sea: Magnite’s McLeggon Lights Up Audiences For Publishers
Executive Views
Local CTV Ads Are Hot: MadHive’s Helfgott
Executive Views
Data Diversity On Univision’s Beet Retreat Agenda
Executive Views
Better Together: Infillion’s Carone Sees Power In Partnership
Executive Views
All Boats Rise At The Beet Retreat: Magnite’s McLeggon
Executive Views
Beet Retreat’s ‘Brain Trust’ Will Reset The Rules Of TV: VideoAmp’s Ciancarelli
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