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ViacomCBS
ViacomCBS
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ViacomCBS, Inc. is an American multinational mass media conglomerate based in New York City.
The Joys Of TV Complexity: CBS’ Subramanyam
By
Robert Andrews
27th December 2022
Keep Calm, It’s Still TV: ViacomCBS’ Dean Soothes Buyers On Addressable Ads
By
Robert Andrews
15th April 2021
National Addressable Is A Game-Changer: ViacomCBS’ Dean
By
Robert Andrews
22nd January 2021
Pluto TV Hopes to Benefit from Header Bidding
By
Robert Andrews
21st July 2020
Many Roads To Buy: Viacom’s Zilberbrand On Marketplaces & More
By
Robert Andrews
13th March 2020
Addressable TV Is Going National: Beet Retreat Panel
By
Robert Andrews
11th March 2020
SVOD Will Make Ads More Valuable: ViacomCBS’ Zilberbrand
By
Robert Andrews
10th February 2020
TV Is Great But Complex, Say Stressed-Out Viewers: Viacom Research
By
Robert Andrews
20th December 2019
Don’t Forget To Feed The Funnel – How ‘Deterministic’ TV Can Build Brands, Too
By
Robert Andrews
2nd December 2019
Data Organization Key To Unleashing Advanced TV Ad Sales: Viacom’s Zilberbrand
By
Robert Andrews
21st November 2019
D2C Brands Use TV To Measure Web Visits: CBS’s Ross
By
Robert Andrews
31st July 2019
Amid SVOD Boom, Linear Amplifies OTT Ads: Pluto’s Marinescu
By
Robert Andrews
30th April 2019
NBCU & Viacom Launch OpenAP Version 2.0
By
Robert Andrews
25th April 2019
Three Fundamentals For Customized Ads: Viacom’s Bevilacqua
By
Robert Andrews
13th March 2019
Viacom’s Bevilacqua On The Vantage Advantage
By
Robert Andrews
7th March 2019
Addressable TV Strategy Varies By Country: Viacom’s Kurz
By
Robert Andrews
18th November 2018
Viacom’s Gordon Promises Panel A New Phase Of OpenAP
By
Robert Andrews
12th July 2018
Can TV Be A Platform? A Cannes Panel Discusses
By
Robert Andrews
10th July 2018
Viacom’s Zilberbrand: Data Has Boosted Our TV Ratings
By
Robert Andrews
4th October 2017
Broadcasters Must Go Holistic In TV’s Fuzzy Future: Ooyala’s Braley
By
Robert Andrews
17th May 2017
Programmers Are Making TV Ads Audience-Based: explains Disney/ABC, NBC, Turner, Viacom & 605 at Beet Retreat
By
Robert Andrews
17th April 2017
Learning To Love, And Solve, Ad Land’s ‘Measurement Crisis’
By
Robert Andrews
4th November 2015
Is It Time Ad Land Refocused From Data To Creative?
By
Robert Andrews
29th October 2015
CBS All Access Subscribers Younger, Better Targeted: Debevoise
By
Robert Andrews
7th January 2015
Viacom’s Spina Wants Unified Social Data Measurements
By
Robert Andrews
23rd April 2014
VOD liability in flux as UK regulators disagree
By
Robert Andrews
14th August 2012
Should TV shows end app voting after high-profile mess-ups?
By
Robert Andrews
24th July 2012
Network Ten takes a stake in Zeebox Down Under
By
Robert Andrews
11th July 2012
WhoView? UK’s big IPTV project finally nears, facing challenges
By
Robert Andrews
4th July 2012
MTV will have a hard time charging Brits for VOD
By
Robert Andrews
3rd May 2012
Facebook TV Vote Slip-Up Earns Warning For Channel 5
By
Robert Andrews
5th March 2012
TV Catchup Gets Court Victories, But Europe Will Have Final Say
By
Robert Andrews
22nd November 2011
R.E.M.ix: ‘It’s The End Of TV As We Know It’
By
Robert Andrews
22nd September 2011
SeeSaw Crunch Time: Execs Leave Amid Restructure As Channel 5 Disappears
By
Robert Andrews
14th September 2011
Industry Moves: Pocket-lint, Viacom, Smartclip, Wellington, IPC
By
Robert Andrews
4th August 2011
Interview: Rhapsody Hopes To Hit Profit This Year, May Seek Investment
By
Robert Andrews
29th June 2011
Boxee Going Overseas, Launching TV Payments With CBS
By
Robert Andrews
7th March 2011
MTV UK Tries Charging For Online Catch-Up TV
By
Robert Andrews
3rd February 2011
BBC iPlayer Out-Linking Is More Difficult Than First Thought
By
Robert Andrews
13th January 2011
FilmOn To CBS: ‘We’ll Fight You Hypocritical, Thieving Liars’
By
Robert Andrews
21st December 2010
CBS Looks Back To Last.fm’s UK Crew For Renewed Creative Impetus
By
Robert Andrews
22nd November 2010
Channel 5 Rejoining Project Canvas JV
By
Robert Andrews
24th August 2010
VMtv Sale: Virgin Gets Sky VOD, Interactive Sports, Online Carriage
By
Robert Andrews
4th June 2010
NetPlayTV Takes Over VMtv’s Challenge Jackpot
By
Robert Andrews
25th March 2010
What does the future sound like?
By
Robert Andrews
22nd March 2010
Interview: CBS Thinks Last.fm Will Turn A Profit This Year
By
Robert Andrews
18th March 2010
Industry Moves Round-Up: MTVNI Digital SVP, Epiphany, Specific Media
By
Robert Andrews
8th March 2010
Video Interview: MTV Games SVP On Rock Band’s Slowing Sales
By
Robert Andrews
25th January 2010
CBS Brings Its Game Industry Data Service To UK
By
Robert Andrews
27th November 2009
Broadband Content Bits: Football League Ads, ITN Christmas, Swedish Traffic, VMtv Sale
By
Robert Andrews
16th November 2009
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