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tvsquared

Internet Software & Services
      
                                      
                                        
                                        
                                        
                
      


      
              Description:

              
TVSquared is the most accurate, same-day TV attribution platform in the industry – enabling any brand or agency to increase ROI and proactively improve the performance of TV advertising campaigns.     Developed by a team of veteran data scientists, TVS…


      


            
        Location:

        Edinburgh, United Kingdom
      


			      
        Founded:

        2012
      
			

      






      
            


                  
                        People:

                  
                                          
													
													 Bob Ivins
													
												
                                          
													
													 Jessica Hindlian
													
												
                                          
													
													 Jo Kinsella
													
												
                                          
													
													 Kevin O'Reilly
													
												
                  
            


      





      

                        
                



                


                  






            






  
  

    
    

      

  

  
  Executive Views

          

    
    

        
Upfronts Without Nielsen Is A Can Of Worms: TVSquared’s Ivins

                        

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  Executive Views

          

    
    

        
TVSquared Sells To Innovid For $160M, Kinsella to Lead Measurement

                        

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  Executive Views

          

    
    

        
How Data Is Redefining TV Ads: TransUnion, Univision, TVSquared Execs Discuss

                        

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  Executive Views

          

    
    

        
How Data Latency Impacts Outcomes: TVSquared’s Hindlian

                        

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Executive Views 17

                                         

                                                          



                               

                               


                               
                                 

                                            



  

    

      

        
                
      

      

        
        

                      
TVSquared’s Kinsella Offers OTT Attribution With A Twist

        

        
                  

              By Robert Andrews  
          

              

    



  





  

    

      

        
                
      

      

        
        

                      
Ampersand Calls On TVSquared To Measure TV Ad Outcomes

        

        
                  

              By Robert Andrews  
          

              

    



  





  

    

      

        
                
      

      

        
        

                      
Attribution Will Bring ‘Significant’ Ad Spend Back To Local TV: TVSquared’s Kinsella

        

        
                  

              By Robert Andrews  
          

              

    



  





  

    

      

        
                
      

      

        
        

                      
Attribution Bringing Ad Spend Back To Local TV: TVSquared’s Kinsella

        

        
                  

              By Robert Andrews  
          

              

    



  





  

    

      

        
                
      

      

        
        

                      
Granular TV Attribution Boosts Local Ad Spending: TVSquared’s Kinsella

        

        
                  

              By Robert Andrews  
          

              

    



  





  

    

      

        
                
      

      

        
        

                      
The Time For TV Performance Is Now: TVSquared’s Kinsella

        

        
                  

              By Robert Andrews  
          

              

    



  





  

    

      

        
                
      

      

        
        

                      
Local TV Advertisers Find Results In Measurement: TVSquared’s Kinsella

        

        
                  

              By Robert Andrews  
          

              

    



  





  

    

      

        
                
      

      

        
        

                      
TV Is A Performance Channel, Too: TVSquared’s Kinsella

        

        
                  

              By Robert Andrews  
          

              

    



  





  

    

      

        
                
      

      

        
        

                      
Follow Ads From TV To Web: TVSquared’s O’Reilly

        

        
                  

              By Robert Andrews  
          

              

    



  


                                 


                      
                                 

                                                                             


                      
                                 

                                                                             


                      
                                 

                                                                             


                      
                                 

                                                                             


                      
                                 

                                                                             


                      
                                 

                                                                             


                      
                                 

                                                                             


                      
                                 

                                                                             


                      
                                 

                                                                             


                      
                                 

                                                                             


                      

         

         
Events 2

         

                                                      

                                             






  

    

      
      
    


    


      

        Beet Media logo      


      
Beet Retreat in the City, “We’re Going Local!” hosted by GroupM Worldwide and sponsored by Amobee, Comcast Spotlight, TVSquared and WideOrbit

       

    


    

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