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Executive Views
Simulmedia’s Morgan: TV Can Make $30bn By Optimizing Ads
By Robert Andrews  
Company strategy
eBay UK Does Behavioural Ad Targeting With AOL’s Tacoda
By Robert Andrews  
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Industry moves
Industry Moves: Platform-A’s Burns Replacing Ex-AOL UK MD Steckler
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Industry moves
Industry Moves: AOL’s Platform-A International Head Also Set For New Role
Platform-A Differentiates From Phorm, Flirts With Bebo, Going To Japan
Company strategy
Platform-A Differentiates From Phorm, Flirts With Bebo, Going To Japan
Advertising Round-Up: Oodle/AdTrader, Ofcom Backs Behavioural; Specific Media; Platform-A
Company strategy
Advertising Round-Up: Oodle/AdTrader, Ofcom Backs Behavioural; Specific Media; Platform-A
Platform-A Goes To France; Integration Not Complete Yet
Company strategy
Platform-A Goes To France; Integration Not Complete Yet
AOL’s Platform-A Now Open In UK
Company strategy
AOL’s Platform-A Now Open In UK
Industry Moves: Platform-A Consumes AOL UK, Ask.com Lures From Google
Industry moves
Industry Moves: Platform-A Consumes AOL UK, Ask.com Lures From Google
AOL’s Platform-A Bags Turner Ad Business, Ramp-Up Begins
Company strategy
AOL’s Platform-A Bags Turner Ad Business, Ramp-Up Begins

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© Copyright Robert Andrews, 2020