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Sky UK is a telecommunications company which serves the United Kingdom.

Sky, NBCU Get Ever-Closer On TV Ad Innovations: Sky’s Litster

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Can AdSmart Be A Global Standard? Sky’s New Man Sangani Thinks So

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West’s Last Acts At Sky: More Transparency & Industry Collaboration

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Sky’s The Limit For Comcast’s Advanced TV At Scale: Jamie West & Denise Colella

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NBCU, Sky Unify Audience Studio & AdSmart To Tap Global Brands

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Sky’s Addressable TV Hits Maturity In Time For Comcast/NBCU

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Sky & Finecast Foresee Strong Addressable Growth

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Sky Helps Brands ‘Optimize On The Fly’ – Jamie West explains

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After Spain, OTT Is Key to Sky’s International Expansion Plans

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Britain’s Sky is Building ‘Common Addressable TV Currency’ With Rival Virgin

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UK’s Virgin Media Takes On Rival Sky’s AdSmart For Advanced TV

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Launching AdSmart In Ireland, Sky’s West Re-Thinks TV Currency

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Sky Taking Viacom’s Channel 5 Addressable In The New Year, Exec West Says

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Sky Targets TV Ads Based On Viewers’ Grocery, Other Purchases

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Sky May Put Premium Soccer Clips On YouTube, Facebook, Twitter

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Sky Now Powering Mobile Native Ads With Sharethrough Investment

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Britain’s Sky with Ad-Tech Partners to Go Global, West Says

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Sky Has Served Three Billion Addressable TV Ads

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Fireside chat: Innovation and partnerships

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Sky’s Hopes To Retain Its Place In Ad Lifecycle With Smart Analytics

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Sky’s AdVance Connects Ad Ops Across Screens: West

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Sky Aims To Make Non-Linear Go Large, West Says

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UK’s Sky Announces Multi-Platform Ad Targeting

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Sky Aims To Capitalize On German Online Soccer Demand: Meininger

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UK’s BSkyB Investing in U.S. Digital Media and AdTech

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Unbundle TV Or Suffer: BSkyB’s Perchard

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No More Ratecards? Sky’s West On Addressable Ad Pricing

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UK’s Sky Aims For Multi-Platform Sequential Advertising

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BSkyB Plans Bigger Footprint For ‘AdSmart’ Addressable TV

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Coming in 2013 – targeted TV ads

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Sky TV’s new iPad remote control is a blank slate, literally

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VOD liability in flux as UK regulators disagree

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BSkyB will spend £30 million cutting its own cord through Now TV

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Interview: Now TV boss goes ‘lean’ to re-package Sky online

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‘Now TV’ could be BSkyB’s low-risk revolution in IPTV

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BSkyB can thank internet TV rivals for escaping anti-trust charge

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BSkyB buys Acetrax to be its connected TV Trojan Horse

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Hacking report highlights: Execs ‘covered up hacking’, Murdochs ‘ignorant’

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Hacking report: Rupert Murdoch ‘not fit’, James’ competence questioned

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BSkyB’s Internet TV Service Will Have A New Brand – ‘Now TV’

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Telegraph Puts Mobile App In Subscription Bundle

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Sky’s Internet TV Service Could Offer Pay-As-You-Go Shows

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Social TV Startup Zeebox Seeks Impact With TV Campaign

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As Sky Growth Slows, Can Internet Defend It From Downturn And New Rivals?

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Sky Will De-Couple Pay-TV Content From Satellite For IPTV Era

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Hollywood Lambasts Sky Movies Ruling, But Open Access Gains Favour

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Interview Part 1: Netflix’s Hastings Aims To Challenge BSkyB

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BSkyB Buys Stake In Social TV Start-Up Zeebox

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BSkyB ‘Perplexed’ By On-Demand Movie Judgement

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BSkyB Could Be Forced To Host On-Demand Movie Rivals

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