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Rentrak
Rentrak
7
As Merger Closes, Rentrak & comScore Push ‘New Model’ For Media Measurement
By
Robert Andrews
2nd February 2016
As Merger Closes, Rentrak & comScore Push ‘New Model’ For Media Measurement
By
Robert Andrews
2nd February 2016
Rentrak’s Livek Relishes Advanced TV Targeting With comScore
By
Robert Andrews
26th January 2016
Panel Debate: comScore vs. Nielsen vs. Rentrak: Finding Friction With Competing Ad Currencies
By
Robert Andrews
16th December 2015
Addressable TV Saves Advertisers Money: Rentrak’s Livek
By
Robert Andrews
30th November 2015
Rentrak Sees TV’s ‘Long Tail’ As Key To Linear Programmatic
By
Robert Andrews
8th April 2014
Transitioning TV Ad Buying From “Steak Dinners” to Programmatic: It’s Going to Take Time
By
Robert Andrews
6th April 2014