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Publicis Media

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              Description:

              
Publicis Media ist seit 2016 die Media-Dachmarke der Publicis Groupe und bildet das organisatorische und strategische Dach der 5 globalen Marken der Gruppe – Zenith, Blue 449, Starcom und MediaVest/Spark.


      


            
        Location:

        None listed
      


			

      






      
            


                  
                        People:

                  
                                          
													
													 Helen Lin
													
												
                                          
													
													 Nicole Whitesel
													
												
                  
            


      





      
      
        


            
             Family:

           
            logoPublicis Groupe 39
        


      

                        
                



                


                  






            






  
  

    
    

      

  

  
  Executive Views

          

    
    

        
The VOD Boom Worsened Fragmentation: Publicis’ Whitesel

                        

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Agencies Can Go Deeper With In-Housing Brands: Publicis’ Lin

                        

             By Robert Andrews  
        

    

  









  
  

    
    

      

  

  
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For Media Buyers, 2019 OTT Means Taking Risks & Streamlining: Publicis Media’s Whitesel

                        

             By Robert Andrews  
        

    

  









  
  

    
    

      

  

  
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Publicis Media’s Jones On ‘The Power Of One’ In The Era Of Personalization

                        

             By Robert Andrews  
        

    

  



     



                  





      








                  






          
            


              

                          

                                    
                                         

                                           
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Publicis Groupe 39

                                           

                                         

                                    
                          

                                                              

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  Must Try Harder: Publicis’ Geraldine White Sees Low Marks on Diversity
    

    

  

  
  Executive Views

  

  
Must Try Harder: Publicis’ Geraldine White Sees Low Marks on Diversity

  
    



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  Executive Views

  

  
Endless Endpoints: Finding & Overcoming CTV Ad Complexity With Publicis’ Askinasi

  
    



  COVID-19 Has Swelled Retailers’ First-Party Data, Next Up ‘Joint-Party’: Publicis’ Lanzi
    

    

  

  
  Executive Views

  

  
COVID-19 Has Swelled Retailers’ First-Party Data, Next Up ‘Joint-Party’: Publicis’ Lanzi

  
    



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  Executive Views

  

  
Don’t Avoid News, Semantics Can Help: Publicis’ Cohen

  
    



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  Executive Views

  

  
‘Lead With Soul’: Tobaccowala’s Five Ways To Go Beyond The Virus

  
    



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  Executive Views

  

  
Too Much Plumbing, Too Little Poetry: Tobaccowala Wants Heart In Marketing

  
    



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  Executive Views

  

  
Entering “The Third Age Of Connectivity” – Publicis’ Tobaccowala

  
    



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  Executive Views

  

  
Publicis Media’s Jones On ‘The Power Of One’ In The Era Of Personalization