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We’re Magnite, the world’s largest independent sell-side platform for every channel and format.
Solving The Data Explosion & Embracing AI Carefully, With Magnite’s Buonasera
By
Robert Andrews
2nd August 2023
Consolidation In Ad-Tech Industry Is Overdue: Magnite’s Buckley
By
Robert Andrews
27th July 2023
Optimization & Maturity Drive Ad-Tech Consolidation: Magnite’s Buckley
By
Robert Andrews
13th July 2023
Magnite’s Barrett Sees A ClearLine To Programmatic Maturity, Even Minus The DSP
By
Robert Andrews
19th April 2023
Programmatic’s Next TV Odyssey Is Going Live: Magnite’s Buckley
By
Robert Andrews
16th March 2023
SSP Path Consolidation Will Boost Sustainability: Magnite’s Evans
By
Robert Andrews
2nd March 2023
TV Viewers Mull Switching From Subs To Spots: Magnite Research
By
Robert Andrews
15th February 2023
While Streaming Surges, Programmatic Is Becoming Invisible: Magnite’s Buckley
By
Robert Andrews
8th February 2023
AVOD’s ‘Pre-Eminence’ Puts Onus On Experience: Magnite’s Brown
By
Robert Andrews
15th December 2022
Personalized Ad Experiences & Programmatic Adoption: Magnite’s Buckley Looks Ahead To 2023
By
Robert Andrews
14th December 2022
Magnite’s McLeggon Sees Convergence Crashing Ashore At Cannes
By
Robert Andrews
24th June 2022
Fluidity By The Sea: Magnite’s McLeggon Lights Up Audiences For Publishers
By
Robert Andrews
17th March 2022
All Boats Rise At The Beet Retreat: Magnite’s McLeggon
By
Robert Andrews
9th March 2022
How To Scale Ads For Live Streaming: Magnite’s Evans
By
Robert Andrews
13th January 2022
SpringServe Is Magnite’s Springboard For Improving CTV Ad Experience
By
Robert Andrews
5th January 2022
CTV Can Excel At Serving Diverse Viewers: Magnite Research
By
Robert Andrews
4th November 2021
Google’s Latest Ad Announcement Changes Little: Magnite’s Kershaw
By
Robert Andrews
8th March 2021
History Creates Context: Magnite’s Kershaw On Life After Identifiers
By
Robert Andrews
3rd January 2021
Apple’s IDFA Change ‘Not Terrifying’: Magnite’s Kershaw
By
Robert Andrews
9th September 2020
Addressable Pipes Are In Place But Slow & Complex: Beet Retreat Panel
By
Robert Andrews
9th March 2020
Telaria Merger Provides Investment To Tackle CTV Ads: Rubicon’s Barrett
By
Robert Andrews
14th January 2020
Rubicon, Telaria Merge To Bolster Connected TV Ads
By
Robert Andrews
19th December 2019
Post-Cookie, Open Web Has A Bright Future: Rubicon’s Barrett
By
Robert Andrews
12th May 2019
Demand Manager Mixes Open Source With Control for Publishers: Rubicon’s Barrett
By
Robert Andrews
9th May 2019
Subscription Fatigue is Coming: Telaria’s Zagorski
By
Robert Andrews
21st February 2019
OTT Publishers Want Control & Independence: Telaria’s Zagorski
By
Robert Andrews
12th February 2019
Hulu Can Meld Best Of Linear & Digital: Telaria CEO Zagorski
By
Robert Andrews
23rd January 2019
GDPR Reboots Our Pact With Users: Rubicon CTO Kershaw
By
Robert Andrews
26th May 2018
Header Bidding Changes Everything: Rubicon’s Kershaw
By
Robert Andrews
8th December 2017
Mobile Video Ads Will Boast One-To-One Creativity: Rubicon’s Novak
By
Robert Andrews
14th October 2015
How Transparent Does Ad Tech Really Need To Be, AMNET’s Karandikar Wonders
By
Robert Andrews
13th July 2015
Rubicon’s Stevens Sees Retailers Becoming Publishers
By
Robert Andrews
1st July 2015
Automation is Getting Deeper In To Agencies: Rubicon’s has Integration w/ Digitas
By
Robert Andrews
17th May 2015
CNN, the Economist, Financial Times, Reuters, the Guardian Join Programmatic “Coop” powered by the Rubicon Project, Jay Sears explains
By
Robert Andrews
30th March 2015
Publishers’ Pangea Alliance Taps Rubicon To Pool Programmatic Inventory
By
Robert Andrews
18th March 2015
Rubicon’s Sears: Programmatic Is Climbing Up The Chain
By
Robert Andrews
27th June 2014
Rubicon Powers News Corp’s Programmatic Ad Ambitions
By
Robert Andrews
2nd October 2013
Rubicon’s Stevens: Programmatic Can Boom In Smaller Countries
By
Robert Andrews
7th July 2013
French publishers unite real-time ad buying efforts
By
Robert Andrews
4th September 2012
Industry Moves: MySpace UK’s Stevens Joining Rubicon Project Ad Firm; NetPlay
By
Robert Andrews
8th June 2009