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													 chris dobson
													
												
                  
            


      





      

                        
                



                


                  






            






  
  

    
    

      

  

  
  Executive Views

          

    
    

        
TV Must Wake Up To On-Demand And Data Disruption, Exchange Lab’s Dobson Says

                        

             By Robert Andrews  
        

    

  









  
  

    
    

      

  

  
  Executive Views

          

    
    

        
TV Will Be Last To Go Programmatic: Exchange Lab’s Dobson

                        

             By Robert Andrews