Mobile web service provider Bango, which is floated on London’s AIM and packages mobile websites for clients including MTV, News International and Maxim, slimmed its pre-tax losses to £980,000 ($2.02 million) for the half-year to September 30, down 35 percent from £1.5 million ($3.09 million) in the prior year, after growing its customer base and cutting costs.
Premium customer additions grew to 108 from 80 a year ago, while over 1,200 starter packages were taken out, up from just 23 a year ago. It’s helped grow revenues 49 percent from £4.6 million ($9.48 million) a year ago to £6.84 million ($14.1 million). It’s spending less, too – operating expenditure falling 16 percent to £2.37 million ($4.88 million) and monthly cash burn dropping under £100,000 ($202,000).
The company said mobile web initiatives from the likes of Google (NSDQ: GOOG) and Yahoo (NSDQ: YHOO) meant customers were now more savvy about services and Bango (AIM: BGO) could switch from educating to acquiring consumers.