While many rave about the cut ‘n paste and landscape keyboard functionality, UK public service broadcaster Channel 4 is thinking bigger. It’s setting aside a portion of its £50 million 4iP online development fund specifically for iPhone 3.0 SDK developers who want to create public-spirited apps serving needs in health, welfare and so on.
Inspired by the LifeScan diabetes data app previewed at last week’s 3.0 unveiling, 4iP digital commissioner Daniel Heaf, in his blog, wrote that the features wireless gaming and micropayments features in the new software could help the broadcaster invest in “