Video search and advertising firm Blinkx has turned last year’s mid-year half-year loss of $6.9 million in to a $2 million profit.
Half-year sales have doubled from $13 million to $27.3 million, after its AdHoc ad platform attracted more advertisers, with average deal size up 40 percent.
Blinkx is now serving 31.6 million video searches per day – up from 13.1 million in the previous six months.
Now it’s partnering with Amino, a British set-top maker whose products nevertheless aren’t widely available at home, to power search, recommendation and personalisation on its connected-TV boxes.
It sounds like Blinkx will be to Amino’s Freedom box what Google (NSDQ: GOOG) is to Google TV – a search, discovery and advertising enabler for box viewers.
Blinkx has amassed a roster of over 720 content partners, indexed by speech content, against which it places its ads. That could make it valuable as the coming IPTV boom presents box makers with opportunities to take internet video to TV viewers over broadband.