UBM Buying SharedVue For Web Marketing Tools

Acquisition-prone B2B publisher and conference organiser United Business Media (LSE: UBM) says it’s buying SharedVue, a provider of web-based marketing tools, to add to its Everything Channel technology sales division.

No acquisition price is disclosed, but David Levin’s UBM, in the announcement, says “Raleigh, California”-based SharedVue (that’s Raleigh, North Carolina, though SharedVue does have an office in Carlsbad, CA) made $1.1 million in 2009 revenue, after launching in 2007.

SharedVue’s products include its software-as-a-service platform, networked content distributor Syndic8 and marketing content generator Communic8, sold on a subscription basis.

So far this year, UBM has already acquired Game Advertising Online, the Sign China tradeshow and E Commerce Expo.