Italian mobile entertainment outfit Buongiorno (BIT: BNG) is upping former O2 Germany head of content Juergen Reutter to be its MD of UK and international markets, replacing Luca Pagano, who left for EA Mobile in July. The international markets are Germany, Switzerland, Austria, Eastern Europe, Russia, and South Africa.
Reutter was already MD for Buongiorno’s Germany, Austria, Switzerland and eastern Europe ops. He was a channel manager at T-Mobile before joining O2 in 2004. Buongiorno recently launched its Peoplesound mobile social network and has the Hellotxt status update gateway.