MediaCom - Context

MediaCom

Advertising Description:

MediaCom is one of the world’s largest media agency networks.

Location:
London,

United Kingdom Founded:
1986

People:

rachel brook

Sasha Savic

Family:

WPP 81

24/7 realmedia 1
GroupM 124
- Finecast 12
- group m entertainment 1
- Maxus 6
- MEC 4
- mec global 1
- MediaCom 9
- Mindshare 20
- modi media 17
- real media group 1
- Xaxis 73
JWT 5
kantar 3
- kantar media 6
Millward Brown 2
ogilvy 7
- ogilvy entertainment 3
possible 3
VMLY&R 1
- VML 3
Wavemaker 9
Wunderman 3

Executive Views

MediaCom’s Capnerhurst on NewFronts’ Purpose

By Robert Andrews

Executive Views

MediaCom’s Brook Uses Mobile To Prove Consumer Footfall

By Robert Andrews

Executive Views

Data And AI Can Reignite Creative Advertising, MediaCom’s Savic Says

By Robert Andrews

Executive Views

Ad Groups Look To Reimagine TV On Mobile Screens

By Robert Andrews

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Executive Views

Mobile Ads Must Be More Interactive: MediaCom’s Phillips

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Executive Views

MediaCom CEO: Programmatic Spurs Ad Creativity

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Executive Views

Content Has Elevated Itself Above Advertising: MediaCom’s Morris

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Executive Views

Mediacom US CEO: Connected Things Will Change Our Lives

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Executive Views

MediaCom’s Hodge: TV And Video Ads Are Not Created Equally

GroupM 124

More

Executive Views

‘Brand Suitability’ Also Means ‘More Effective’: GroupM’s Montgomery

GroupM’s Brown Wants Verified CTV Data

Executive Views

GroupM’s Brown Wants Verified CTV Data

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Executive Views

What GroupM Wants From Connected TV: Sweeney

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Executive Views

Platform-Agency Partnerships Taking CTV Ads Forward: GroupM’s Bacher

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Executive Views

Bluntly Blocking COVID-19 Keywords Is Not Right: GroupM’s Montgomery

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Executive Views

Crises Are A Test Of Brands’ Soul: GroupM’s Norman

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Executive Views

Brands Can Be Useful Through Virus Crisis: GroupM’s Wieser

Executive Views

The Quest For Total TV: Gottlieb Seeks The Full Picture