C
Context
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Viewpoints
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Organisations
2,085
Earnings
490
M&A
608
Funding
391
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56
Industry moves
608
DigitasLBi
no topics
Description:
Location:
None listed
People:
Adam Schlachter
brian zaben
tony bailey
Family:
Publicis Groupe
37
Digitas
9
DigitasLBi
9
lbi
1
Havas
21
Leo Burnett
2
performics
3
Publicis Media
3
Spark Foundry
4
Starcom MediaVest Group
49
content@scale
3
MediaVest
13
tribal
2
VivaKi
29
AOD
7
Audience On-Demand
5
Zenith Media
13
Executive Views
Brands Can Tell Stories In Virtual Reality: DigitasLBi’s Bailey
By Robert Andrews
Executive Views
How Ad Execs Think Differently About Mobile
By Robert Andrews
Executive Views
Satisfying Readers Is Key To Content Marketing: Digitas’ Mark Book
By Robert Andrews
Executive Views
Tech Means ‘Creative Renaissance’ For TV: SMG’s Scheppach
By Robert Andrews
Executive Views
Video First, TV Later: Digitas’ Zaben
Executive Views
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
Executive Views
Digital Means ‘World Of Opportunity’: DigitasLBi’s Shlachter
Executive Views
Too Much Math, Too Little Meaning: Publicis’ Tobaccowala
Executive Views
Measuring Ads By Sales Is Some Way Off: DigitasLBi’s Shlachter
Digitas
9
More
Executive Views
Navigating CTV Ad Opportunities & Challenges: Digitas’ Weeks
Executive Views
Digitas’ Berani ‘Trims The Fat’ On ‘Duplicative’ SSPs
Executive Views
Automation is Getting Deeper In To Agencies: Rubicon’s has Integration w/ Digitas
Executive Views
Measuring Ads By Sales Is Some Way Off: DigitasLBi’s Shlachter
Executive Views
Digitas’ Shlachter: Good Branded Video Is Hard To Do
Executive Views
Digitas’ Hammer: Embracing ‘Unowned’ Platforms Boosts Ad Effectiveness
Executive Views
Digitas’ Hammer: Let Ad Viewers ‘Choose Their Own Adventure’
Industry moves
Industry Moves: Wiggin, Qriously, Shine 360°, Guardian; Digitas
By Robert Andrews 
