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Executive Views
Beyond Out-Stream – What Teads Did Next: Jim Daily
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Executive Views
Three Fundamentals For Customized Ads: Viacom’s Bevilacqua
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Executive Views
Beyond The Last Click: Nielsen’s Krepsik
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Executive Views
Viacom’s Bevilacqua On The Vantage Advantage
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Executive Views
How [M]Platform Helps GroupM Identify Audiences: Tanwir Danish
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Executive Views
How Brands Can Get A Handle On Their Data: 4INFO’s Jenkins
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Executive Views
Reconsolidation In Programmatic’s Third Decade: Sizmek’s Koran
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Executive Views
How To Weigh Digital Risks around News : 360i’s Rozen explains
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Executive Views
Subscription Fatigue is Coming: Telaria’s Zagorski
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Executive Views
How GroupM Counsels News-Averse Brands: Schiekofer
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Executive Views
SVOD Growth is Driving Brands To News Sites: UM Worldwide’s Content Chief Gaul
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Executive Views
In Video Excitement, Don’t Forget Mobile: Beeswax’s Paparo
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Executive Views
Shared Approach Needed For Addressable: NCC Media’s Ivins
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Executive Views
Agency Growth Lays Ahead: Wieser Goes In-House At GroupM
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Executive Views
NewFronts Will Turn Up Volume On Podcasts: IAB’s Bager
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Executive Views
Washington Post Rides Amazon’s AWS Elemental To Serve Broadcast: Prakash
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Executive Views
Sorrell’s Progress: Combining Creative & Programmatic
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Executive Views
‘Absurd’ For Advertisers To Shun News: GroupM’s Norman
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Executive Views
The News Environment is an Essential Place for Storytelling, HPE’s Marissa Freeman
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Executive Views
Brand Safety Tools Are Censoring News: Vice’s Delport
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Executive Views
Addressable Opens TV Ads To The World: Liberty Global’s John Paul
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Executive Views
‘Live TV Is Back’ & Vice By The Numbers: Vice Media’s Delport
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Executive Views
TV Now Serves Both Ends Of Ad Funnel: dataXu’s Catanzaro
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Executive Views
Charged News Environment Powering Marketing Engagement: CNN’s Andrew Morse
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Executive Views
Hulu Can Meld Best Of Linear & Digital: Telaria CEO Zagorski
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Executive Views
Re-Thinking TV Ad Load: NBCU, A+E, TiVo & NCC Tell Forrester’s Joanna O’Connell
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Executive Views
Before Scale, Addressable TV Finds Its Place: Alphonso, Sizmek, Beachfront, Innovid Weigh In
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Executive Views
‘Real-Time TV Does Not Exist’: Dish, Videa, Google, Experian Discuss
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Executive Views
On The Edge Of Scale: Disney, Amobee, Nielsen Execs Weigh In
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Executive Views
What Is ‘TV’? Hulu, FreeWheel, dataxu, comScore, 4C Execs Discuss
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Executive Views
In OTT, What Is ROI? The Whole Value Chain Debates
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Executive Views
TV Can Embrace Direct Digital Brands: IAB’s Rothenberg
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Executive Views
Viewers Ready To Give More Data, At A Price: Janus’ Shimmel Tells Prohaska
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Executive Views
Blending IQ & EQ For TV Ad Sales: Turner’s Redniss & Furious’ Swartz Discuss
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Executive Views
Innovid Rings In 2019 With $30 Million ‘Pre-IPO’ Investment
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Executive Views
Amazon Buys Itself A Place In Ad Platform Face-Off: Essence’s Wilensky
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Executive Views
Addressable TV’s Ironic Measurement Problem: Omnicom’s Steuer
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Executive Views
AI Can Give TV Ads Super Context: NBCU’s Feldman
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Executive Views
Ad Buyers Want To Understand SVOD Impact: Amplifi’s Zhang
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Executive Views
Getting Precise At The Household Level: Tru Optik’s Vermeulen explains Integration with Amobee
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Executive Views
More European Ad Pool Alliances Gathering: RTL’s Coruble
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Executive Views
How Europe Can Hit Addressable Scale: Grainger, GroupM
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Executive Views
Sky’s Addressable TV Hits Maturity In Time For Comcast/NBCU
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Executive Views
Ireland’s RTÉ Mulls ‘Pop-Up’ Channels In VOD Upgrade, Mullen Says
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Executive Views
Amazon Will Be A Gigantic Ad Sales House: Finecast’s Nielsen
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Executive Views
“We’ll be an ad platform for the converged world,” Amobee COO Venuto
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Executive Views
Agencies Deserve Automated TV: Cadent’s Power
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Executive Views
Connecting The Dots To Ad Attribution: FreeWheel’s Rothwell
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Executive Views
As SVOD Booms, Ads Must Excel: Comcast’s Bremond
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Executive Views
INVIDI Buys Ooyala’s AdTech Unit, Will ‘Reinvest’: Anderson
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Executive Views
Virgin Media Brings Addressable TV To Irish Cable: Kiely
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Executive Views
Cadent’s Kryszczun On Bridging The UK’s Addressable Gap
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Executive Views
Agencies Need To Skill-Up ‘Lightning Rod’ Staff: Dentsu Aegis’ Law
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Executive Views
Addressable TV Evolution Takes Education & Iteration: DISH’s D’Antoni
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Executive Views
Data Keeps Marketers Up At Night: NCC Media’s Kent
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Executive Views
Mobile Has Driven TV Identity Matching: 4INFO CEO Jenkins
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Executive Views
Tech Giants Are Gobbling Up TV Ads: Think TV’s Baehr
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Executive Views
Could Blockchain Track TV Content? IBM’s Rangaiah Thinks So
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Executive Views
Addressable Ads Sell in Belgium At Up To 4x Standard Rates: SBS’ Quaghebeur
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Executive Views
UK Broadcasters Coming Together For Addressable TV: Channel 4’s Salmon
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Executive Views
Australia Is Going Addressable, Too: Think TV’s Portrate
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Executive Views
Addressable TV Strategy Varies By Country: Viacom’s Kurz
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Executive Views
For Brands, TV Is The Place To Be: EGTA’s Roberfroid
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Executive Views
Ad Buyers ‘In Second Innings’ With Full-Attribution TV Techniques: A+E’s Ernst
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Executive Views
Digital Disruptors Turn To TV For Extra Lift: VAB’s Cunningham
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Executive Views
Premium Is In Ad Purgatory: New Comscore President Hofstetter
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