After Syncing, MediaMath’s Jim Sink Sees Hybrid Identity Trading Emerging
Executive Views
After Syncing, MediaMath’s Jim Sink Sees Hybrid Identity Trading Emerging
Greg-Stuart
Executive Views
Apples’s IDFA Change Could Drive CTV Advertising, MMA’s Greg Stuart
68462-thumbnail
Executive Views
We Will Overcome Ad Identity Challenges: Oracle’s Langel
image-5
Executive Views
AI, Advertising & The Identity Era: IBM’s Bachstein
Advertisers Must Stop The Rot Of ‘Truth Decay’: TRUSTX’s Kohl
Executive Views
Advertisers Must Stop The Rot Of ‘Truth Decay’: TRUSTX’s Kohl
Apple’s IDFA Move Means Fragmentation: Kinesso’s Johnson
Executive Views
Apple’s IDFA Move Means Fragmentation: Kinesso’s Johnson
Apple’s IDFA Change Forces App Makers To Re-Think User Journey: AppsFlyer’s Quinn
Executive Views
Apple’s IDFA Change Forces App Makers To Re-Think User Journey: AppsFlyer’s Quinn
How Havas Is Cleaning Up The ‘Bloated’ Ad Supply Chain
Executive Views
How Havas Is Cleaning Up The ‘Bloated’ Ad Supply Chain
68256-thumbnail-1
Executive Views
Apple’s IDFA Change ‘Not Terrifying’: Magnite’s Kershaw
steinberg
Executive Views
Combat ‘Murky’ Ad World With Transparency: MediaMath’s Steinberg
68198-thumbnail
Executive Views
‘Bumpy Road Ahead’ To Apple’s IDFA Change: Forrester’s Liu
68208-thumbnail-2-1024×576
Executive Views
How Apple Benefits From IDFA Change: Washington Post’s Albergotti
68204-thumbnail-2-1024×576
Executive Views
Apple’s IDFA Change Will Hurt Consumers & Apps: IAB’s Mitchell
67744-thumbnail-1-1024×576
Executive Views
Apple Delays IDFA to Relief of the Advertising Business
Collette-Spagnolo-DV.00_11_31_22.Still002
Executive Views
Rise Of The TV Bots: How Fraudulent Apps Are Poaching CTV Ads
68029-thumbnail-2-1024×576
Executive Views
Better Planning Needed For Connected TV Ads: Kantar’s Tillou
Chris.00_00_13_01.Still001
Executive Views
Measuring CTV Ads Takes People & Data Science: Survata’s Kelly
67771-thumbnail
Executive Views
Self-Serve, Fraud Fight & Forecasting Focus For New-Look ZypTV’s Sareen
67744-thumbnail-1-1024×576
Executive Views
Ad Industry Wants Google, Apple ‘Dialogue’ To Re-Think Cookies, IDFA
67700-thumbnail
Executive Views
Crumbling Cookies Fueling OTT Ads, First-Party Data: IAB’s Richardson
aleck
Executive Views
Blockgraph Touts Data Control To Major Players, New CRO Schleider Says
esra
Executive Views
Platform-Agency Partnerships Taking CTV Ads Forward: GroupM’s Bacher
67577-thumbnail
Executive Views
Linear & CTV Go Hand-In-Hand: Amobee’s Bamberger
Jeff-Quandt-Pluto.00_00_56_14.Still001
Executive Views
Pluto TV Hopes to Benefit from Header Bidding
BETH
Executive Views
Navigating CTV Ad Opportunities & Challenges: Digitas’ Weeks
noah.2
Executive Views
To Compete With Walled Gardens, TV Must Become A Platform: 605’s Levine
cavel
Executive Views
Can Community Sell?: Tumblr’s New Revenue Chief On Monetization Roadmap
Kelly-Metz-VideoAmp.00_00_08_12.Still001
Executive Views
During Turmoil, Out-Spend Your Rivals: VideoAmp’s Metz
fisher
Executive Views
SSPs Have Critical Role In OTT Ad Sales: Essence’s Fisher
craig
Executive Views
Header Bidding Can Redefine OTT Ad Sales: PubMatic’s Berlingo
tatta
Executive Views
Standard Media Index Has Roadmap for Growth As Tatta Joins
67310-thumbnail
Executive Views
Header Bidding Is Unlocking OTT TV Ads: Kinesso’s Fitzpatrick
barrett.mag_
Executive Views
Rubicon, Telaria Rebrand As ‘Magnite’ With Independence In Mind: CEO Barrett Speaks
ross
Executive Views
Three Ways Connected TV Ad Fraud Is ‘Swelling’: DoubleVerify’s Ross
67186-thumbnail
Executive Views
Lockdown Is Accelerating Data-Driven TV: Fox’s Darren Sherriff
olsen
Executive Views
In New TV World, Traditional Ad Serving Will Fade Away: PubMatic’s Olsen
Ashley-Marusak-Cisco.00_05_36_02.Still001
Executive Views
Cisco’s WebEx Swings Toward Remote TV Participation
67092-thumbnail-2
Executive Views
Project OAR Gets Rolling, Ready For Open Addressable: Neumeier
silver
Executive Views
Email Newsletters Booming As Post-Cookie ID Source: LiveIntent’s Silver On Rubicon Partnership
67044-thumbnail
Executive Views
Amplifi’s Lewis Looks To Reboot Seller Relationship With Cost, Flexibility In Mind
will
Executive Views
In Pandemic, Ad Buyers Seek Programmatic Transparency: Amino’s Luttrell
66731-thumbnail
Executive Views
Ad Buyers Should Set Safety Criteria: MiQ’s Hundal
laura
Executive Views
Disney Taps Samba TV, Nielsen, Xandr For Ad Scale, Measurement
Denise-Colella-NBCU.00_02_49_26.Still001
Executive Views
‘Accelerated Innovation’ Will Fuel Data-Driven TV Ads: NBCU’s Colella
lauren
Executive Views
Converged Insight Can Offset Viewer Decline: Xandr’s Wetzel
66711-thumbnail
Executive Views
Don’t Avoid News, Semantics Can Help: Publicis’ Cohen
66727-thumbnail
Executive Views
Is The Tide Turning On Keyword Blocking? IAB’s Cohen Hopes So
66697-thumbnail
Executive Views
Advertisers Want Agility & Insight: Meredith’s Borsa
Christine-Cook-CNN.00_02_23_22.Still002
Executive Views
Semantics & Suitability Bring Brands Back To News: CNN’s Cook
chance
Executive Views
Publishers Can Avert “Blunt” Keyword Blocking: Integral Ad Science’s Chance Johnson
claudio
Executive Views
In Personalization, Give A Little Respect: Comcast’s Marcus
Jonathan-Lewis-Channel-4.00_00_20_05.Still001
Executive Views
Targeting Tools Can Woo Advertisers Through Pandemic: Channel 4’s Lewis
Fiona-Carter-ATT.00_00_07_16.Still001
Executive Views
How AT&T Is Navigating Media Buying During A Pandemic: Carter
66455-thumbnail-1-1024×576
Executive Views
Brands Coming Back To News: Horizon’s Koenigsberg
Michelle-Hulst-Oracle.00_03_12_28.Still002
Executive Views
Contextual Targeting Emerging Quickly: Oracle’s Hulst
Greg-Anderson-Xaxis-generic.00_00_08_29.Still001
Executive Views
Dynamic Creative Helps Brand Suitability During Change: Xaxis’
mew-1024×576
Executive Views
IAB UK Wants An End To Advertisers’ News Lockdown: Mew
nick-1024×576
Executive Views
Pandemic Response Requires Agility: Cadent’s Troiano
tal.2
Executive Views
In Pandemic, Brands Tilt To Agility & Performance: Innovid’s Chalozin
aaron
Executive Views
Walled Gardens Are Winning The Pandemic & Brands Need to Be Equipped, 4C’s Goldman
dan
Executive Views
“Embrace Agility,” WarnerMedia’s Aversano Advises
Verizon Media Tools Up For Interactive Future: Markman
Executive Views
Verizon Media Tools Up For Interactive Future: Markman
innovid-tal-chalozin-thumbnail-1024×576
Executive Views
Video Ads Are Coming Back: Innovid’s Chalozin
jakob
Executive Views
Don’t Furlough The Future: Finecast’s Nielsen Warns TV Against Tech Cuts
65989-thumbnail
Executive Views
Publishers Can Navigate The Pandemic With Context: Nielsen’s Wilson
65968-thumbnail
Executive Views
Tubi Gets Personal With TransUnion Data Deal: Rotblat
Companies in Executive Views 693